Comments on: ABC demands explanation after YouTube shows video ads against its content http://mumbrella.com.au/abc-tells-youtube-youre-showing-ads-on-our-content-without-permission-20100 Everything under Australia’s media and marketing umbrella Thu, 09 Sep 2010 04:25:13 +1000 http://wordpress.org/?v=2.9.2 hourly 1 By: ABC and YouTube blame ‘account settings’ for ads blunder - mUmBRELLA http://mumbrella.com.au/abc-tells-youtube-youre-showing-ads-on-our-content-without-permission-20100#comment-32860 ABC and YouTube blame ‘account settings’ for ads blunder - mUmBRELLA Wed, 10 Mar 2010 09:51:02 +0000 http://mumbrella.com.au/?p=20100#comment-32860 [...] After Mumbrella revealed that 15s ads for Procter & Gamble products including Head & Shoulders and Gillette Fusion had been running on the ABC’s YouTube channel, the ABC claimed it had been done without its permission and demanded an explanation.   [...] [...] After Mumbrella revealed that 15s ads for Procter & Gamble products including Head & Shoulders and Gillette Fusion had been running on the ABC’s YouTube channel, the ABC claimed it had been done without its permission and demanded an explanation.   [...]

]]> By: Matt W http://mumbrella.com.au/abc-tells-youtube-youre-showing-ads-on-our-content-without-permission-20100#comment-32834 Matt W Wed, 10 Mar 2010 04:50:23 +0000 http://mumbrella.com.au/?p=20100#comment-32834 Who cares...? Who cares…?

]]> By: Matt http://mumbrella.com.au/abc-tells-youtube-youre-showing-ads-on-our-content-without-permission-20100#comment-32775 Matt Wed, 10 Mar 2010 00:51:51 +0000 http://mumbrella.com.au/?p=20100#comment-32775 Alex's point is interesting and has some merit. For example, the BBC has UKTV in Australia that gains advertising revenue. The ABC has the Australia Network for abroad. Although this is quite different in its intent (more soft diplomacy then entertainment), maybe the ABC needs deliberate channels for international viewership which could be partially funded by advertising. Alex’s point is interesting and has some merit.
For example, the BBC has UKTV in Australia that gains advertising revenue.
The ABC has the Australia Network for abroad. Although this is quite different in its intent (more soft diplomacy then entertainment), maybe the ABC needs deliberate channels for international viewership which could be partially funded by advertising.

]]> By: Alex http://mumbrella.com.au/abc-tells-youtube-youre-showing-ads-on-our-content-without-permission-20100#comment-32754 Alex Tue, 09 Mar 2010 22:25:45 +0000 http://mumbrella.com.au/?p=20100#comment-32754 Just to stir the pot, as long as its core Australian broadcasting and abc.net.au is ad-free, why not create a commercial model for broadening the reach of Australian content outside Australian borders? I fund the ABC to provide me with high quality Australian content, the international audience does not fun the ABC. Maybe advertising on international channels can be de facto funding. I'm sure it would be possible for YouTube to serve pre-roll ads only to viewers outside Australia, so I say why not!? Just to stir the pot, as long as its core Australian broadcasting and abc.net.au is ad-free, why not create a commercial model for broadening the reach of Australian content outside Australian borders? I fund the ABC to provide me with high quality Australian content, the international audience does not fun the ABC. Maybe advertising on international channels can be de facto funding. I’m sure it would be possible for YouTube to serve pre-roll ads only to viewers outside Australia, so I say why not!?

]]> By: Tim Hanlon http://mumbrella.com.au/abc-tells-youtube-youre-showing-ads-on-our-content-without-permission-20100#comment-32752 Tim Hanlon Tue, 09 Mar 2010 22:17:04 +0000 http://mumbrella.com.au/?p=20100#comment-32752 Given how hard it is to get a YouTube account into the YouTube Partner Program, and how seriously they take it compared to AdSense, I'm with Duncan on this one... Given how hard it is to get a YouTube account into the YouTube Partner Program, and how seriously they take it compared to AdSense, I’m with Duncan on this one…

]]> By: The ABC’s Australian Story – brought to you by Head & Shoulders - mUmBRELLA http://mumbrella.com.au/abc-tells-youtube-youre-showing-ads-on-our-content-without-permission-20100#comment-32748 The ABC’s Australian Story – brought to you by Head & Shoulders - mUmBRELLA Tue, 09 Mar 2010 20:20:56 +0000 http://mumbrella.com.au/?p=20100#comment-32748 [...] Update 2: The ABC says it’s YouTube’s fault. There’s a news story here [...] [...] Update 2: The ABC says it’s YouTube’s fault. There’s a news story here [...]

]]> By: SimonB http://mumbrella.com.au/abc-tells-youtube-youre-showing-ads-on-our-content-without-permission-20100#comment-32729 SimonB Tue, 09 Mar 2010 09:55:42 +0000 http://mumbrella.com.au/?p=20100#comment-32729 This could get interesting... Someone's going to get a bloody nose over this, I suspect. Perhaps it WAS a trial and now they're backing out? Wouldn't surprise me. Anyway, it's not on... This could get interesting… Someone’s going to get a bloody nose over this, I suspect. Perhaps it WAS a trial and now they’re backing out? Wouldn’t surprise me. Anyway, it’s not on…

]]> By: Duncan http://mumbrella.com.au/abc-tells-youtube-youre-showing-ads-on-our-content-without-permission-20100#comment-32723 Duncan Tue, 09 Mar 2010 08:40:55 +0000 http://mumbrella.com.au/?p=20100#comment-32723 Bollocks Some one at the ABC stuffed up. YouTube has ALWAYS had this as opt-in. Someone with access to the account ticked the wrong box. Bollocks
Some one at the ABC stuffed up.

YouTube has ALWAYS had this as opt-in. Someone with access to the account ticked the wrong box.

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