AFL Media hires Matt Connell as head of commercial

Matt Connell

AFL Media, the content arm for the Australian Football League, has hired an executive with a brief to sell the company’s production services to the advertising market.

Matt Connell joins from News Australia Sales where he was group sales director for the Melbourne area.

AFL Media, which launched at the start of 2012 and now has more than 100 staff, now wants to offer its production and design services to advertisers besides footy clubs.

Connell’s role will be geared to selling AFL Media’s print, video and digital production services, the brand’s CEO Sam Walch told Mumbrella.

Connell brings with him experience in digital, print and television sales. Prior to News Australia Sales, Connell was Victorian sales director for News Digital Media and before that, Melbourne sports sales manager for Ten.

Other roles include group sales manager for News Digital Media and a sales executive at Ten.

Robin Hicks

topics Advertising AFL Media Marketing Media

Share Tweet Share

Comments: 7

Mike Robertson 21 Jan 13

Congrats on the new gig Matt.

User ID not verified.

goodone 21 Jan 13

great bloke – good hire

User ID not verified.

Gabrielle Jervis 21 Jan 13

Epic! Congrats Matt

User ID not verified.

Jim 21 Jan 13

Agree with goodone!

User ID not verified.

Les 21 Jan 13

Perfect match

User ID not verified.

Jenny & Stafford McLaughlin 21 Jan 13

Congratulations Matt on your appointment, we are all thrilled for you. Go Mate.
Love the McLaughlins

User ID not verified.

Steph Tucker 22 Jan 13

Awesome news – congrats Matt! Hope you’re well!

User ID not verified.

---