Bonds talking testicles are back and facing tickling sensation of manscaping in latest spot

Manscaping is the latest “horrific” event afflicting the Bonds testicles in the latest content spot for the underwear brand.

https://www.youtube.com/watch?v=SPxlYAlC-W0

Created by Clemenger BBDO Melbourne, the first ‘The Boys’ spot launched in October and focused on the life and ‘thoughts’ of a pair of balls forced to live in an ill-fitting pair of undies.

The second spot focused on the pair struggling as they are forced to go swimming and struggle with a vibrating mobile phone. The spots have ammassed 270,000 and 244,000 Youtube views between them.

The third piece of content featured the pair being forced into lycra with the brain wanting to go for a cycle.

Another new piece in the series sees the pair complaining they haven’t been properly dried after a shower before having talcum powder flung over them.

https://www.youtube.com/watch?v=QvyS6dt8S4s

Miranda Ward

Miranda Ward worked for Mumbrella from 2013 to 2017, eventually becoming deputy editor. Miranda joined Mumbrella in September 2013 from Sky News.

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topics ad Bonds Clemenger BBDO Melbourne creative

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Comments: 1

Peak creativity 11 Apr 16

Talking inanimate objects is Australian creativity in a nutshell (I swear, no pun intended). It’s the answer to everything.

I guess it’s hard to think out of the box when the box is guarded by shark infested water.

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