Brynne bounces back for Seven
Seven’s Beauty And The Geek was the only entertainment show to rate above 1m viewers on what was a painfully slow Thursday night for both Nine and Ten.
Seven’s schedule benefited from the absence of Big Brother on Nine. Beauty And The Geek averaged an audience of 1.284m, according to preliminary overnight metro ratings from OzTAM. This was significantly up on the previous week’s 712,000. It also won in the key advertising demographics of 16-39, 18-49 and 25-54.
Also recovering for Seven was Brynne: My Bedazzled Life which drew an average audience of 910,000 – well up on last Thursday’s 680,000. The Brynne Edelstein reality show also skewed attractively for Seven’s advertisers – while it was only eighth among all people, it was second in the 16-39, 18-49 and 25-54 demos.
Outside of news and current affairs, Nine’s best performer was Getaway which rated 618,000 – a low number for the 7.30pm timeslot.
Ten did even worse – its top show was Modern Family which rated 562,000.
ABC1 had a competitive night, with Catalyst (663,000) and Redfern Now (664,000) 10th and 11th for Thursday.
In the breakfast battle, Seven’s Sunrise beat Nine’s Today by 370,000 to 345,000. Yesterday’s Today saw the presenters rally around after the control room’s audio desk caught fire, forcing a rapid move into the Nine News studios.
Wednesday’s top 15 shows:
1. Beauty and the Geek – Seven 1.284m
2. Seven News – Seven 1.113m
3. Nine News – Nine 1.062m
4. Today Tonight – Seven 0.970m
5. Home and Away – Seven 0.934m
6. ABC News – ABC 0.930m
7. A Current Affair – Nine 0.911m
8. Brynne: My Bedazzled Life – Seven 0.910m
9. 7:30 – ABC 0.780m
10. Catalyst – ABC 0.663m
11. Redfern – Now ABC 0.644m
12. Getaway – Nine 0.618m
13. Hot Seat – Nine 0.604m
14. The Big Bang Theory – Nine 0.593m
15. QI – ABC 0.593m
Thursday night channel share:
Seven: 25.3%
Nine: 16.6%
ABC1: 13.8%
Ten: 12.4%
SBS1: 5.1%
Eleven: 4.4%
GO!: 4.4%
7mate: 4.2%
7TWO 3.1%
Gem: 3.0%
One: 2.5%
ABC2: 2.3%
ABC3: 1.3%
ABC News 24: 1.0%
SBS2: 0.6%
Ratings data is copyright OzTAM and may not be reproduced, published or communicated without the prior written consent of OzTAM.
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How can last night be a ‘painfully slow Thursday night for both Seven and Ten’??
Seven’s main channel share was 47.9% on ttl ppl. On P16-39, 18-49 and 25-54 they had more than 50% of the audience…
It’s Nine & Ten that have fallen off the cliff…
User ID not verified.
Hi ddcup – Apologies – that was a mistake. Corrected.
Cheers,
Tim – Mumbrella