Dr Mumbo

Buzz marketing

The popularity of soft porn novel series Fifty Shades of Grey has not been lost on canny retailers looking to sell other products along side it.

And has in some cases proved more popular than the author could have imagined.

But isn’t everyone’s favourite book.

 

ADVERTISEMENT

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.