Probably it’s the hard-hitting journalism.
In future, if he finds himself in a tight spot, Dr Mumbo may well ask himself: What would features editor Lucy Kippist do?
“Take the cutlery out: Rinse with hot water.”
So this – from today’s 4.30pm Nine News bulletin – is unfortunate…
The Chaser team’s press releases about their new shows are always somethign to look forward to.
Even if you have to treat every claim with caution… This joint effort with their Gruen brethren is a classic of the genre…
RUDD NAMES ELECTION DATE
Prime Minister Kevin Rudd has moved decisively to end speculation about the date of the next federal election.
“The Australian people deserve certainty about who scrutinises and satirises the contest to become Prime Minister,” said Mr Rudd, taking time out from Twitter to confront the issue. “When I heard that the lack of a definitive election date was making it difficult for ABC1 to schedule the return of election specials Gruen Nation and The Hamster Decides by the Chaser, I asked the Governor General to set an election date immediately, and one that suits the national broadcaster. Read more »
Dr Mumbo always find it profoundly depressing when he stumbles upon Readers Digest’s annual survey of most trusted professions. The 2013 version, which appears in the July edition of the magazine, is no exception.
Up at number one, of course, are firefighters. Apparently rescuing people from burning buildings makes them like you.
You’ve got to go a long way down the list to get a look at the media and marketing world though.
Underneath taxi drivers, in fact, who are 42nd. Read more »
This tweet to the Sydney Morning Herald got some traction this afternoon.
As ever, comedian Dan Ilic is among the first to get to the heart of the Labor asylum-seeker advertising issue.
Dr Mumbo always likes to congratulate people on milestones.
So he offers a big shoutout to Jodee Rich – the man who brought us One.Tel and more recently People Browsr, where he is the founding CEO.
People Browsr has become the first organisation to take more than three years to pay its advertising bill to Mumbrella.
The invoice went out in June 2010, and has since been followed up with more than 20 calls and emails. Read more »
It’s probably for the best that Dr Mumbo doesn’t know for sure which ad agency is behind Samsung’s crime against hipster stereotypes (although Leo Burnett are going to need to come up with an alibi sharpish, as they’re on the roster).
If you enjoyed hating Vodafone’s hateful hipsters, then you’ll adore pouring scorn and distain on this Galaxy S4-loving friendship group.
Remember that somewhere in Australia, a copywriter sat down and unironically typed phrases including:
“What if it’s Bono wanting his sunglasses back?”
“Time to lose that little junior burger phone.”
“Juice me up, bro”
And characters who are casually racist. The weird dancing foreign girl wants a visa apparently: Read more »
If, like Dr Mumbo, just one more play of the Big Brother “twist” promo, may take you over the edge, it will come as something of a relief that the show will be on air soon.
Particularly as it would seem that the twist is going to be a reenactment of Ten’s Under The Dome.
The week after next is going to be a big one for film lovers in the media industry.
Dr Mumbo notes that the rival sales teams of out-of-home company Moove Media and out-of-home and cinema company Val Morgan are holding previews for their Sydney contacts of The Wolverine and Now You See Me. Read more »
Dr Mumbo notes that this week’s story about Sydney agencyland’s familiarity with North Bondi Italian Food over Parramatta has reached the owner of the restaurant.
Robert Marchetti has tweeted a note reminding the wider world that all are welcome.
Dr Mumbo suspects it will still mainly be full of agency folk though. Those who aren’t in Chiswick, that is.
If you thought Dr Mumbo was so insecure he’d feature a music video just because it mentioned Mumbrella, you’d be damn right.
Dr Mumbo has never really understood the beauty video genre. But now he does.
(Hat-tip: Bad Teeth)
Dr Mumbo is a fan of the campaign to promote Aussie horror comedy 100 Bloody Acres, which has been focused on building up the fictional brand Morgans Organic (slogan: “We’ll fertilise ya!”).
There’s a Facebook page and Twitter profile along with an appropriately low-fi Morgans Organic website, radio and TV ads. As Mumbrella reported last month, the kudos goes to content agency Loud & Clear.
The ABC’s social media reporter Latika Bourke has an interesting take on the Naked content for comment Kevin Rudd furore:
Red faces all round then…
An era ends for Mumbrella at the end of this month when commercial director Sean McKeown heads for Singapore to launch the sales operation of Mumbrella.Asia. His departure comes after nearly a decade in the Australian media trade press including four years with B&T and four years with Mumbrella.
Sean will be holding a leaving bash upstairs at The Clock on Crown Street in Surry Hills from 6pm onwards next Thursday July 25th. All are welcome. Particularly anyone who wants to make one last booking with him.
Dr Mumbo often wonders why Labor’s critics and even some in the media accuse Kevin Rudd of being an egomaniac.
Seriously it’s hard to fathom…
Kevin holding a presser from in front of a beaming portrait of Kevin pic.twitter.com/qTvERkm4Du
— Rob Stott (@Rob_Stott) July 15, 2013
Maybe its the opening lines of this YouTube video which made it go viral?
Beatboxer Tom Thum starts his address to TEDx Sydney telling the audience: “My name is Tom and I’ve come here to come clean about what I do for money.”
“Basically I use my mouth in strange ways in exchange for cash…”