Award winning creative director Jamie McTavish returns to Australia as CD of Authentic Entertainment

Jamie McTavish AuthenticAuthentic Entertainment – which rebadged from MCM last week – has appointed creative veteran Jamie McTavish, Mumbrella can reveal.

The move underlines the intentions of the company to boost its creativity credentials. Ahead of the merger of its digital agency brand Igloo and content arm MCM Media, Authentic was best known for its production of mainly music-based radio and TV shows.

Originally from WA, the multi-award-winning McTavish is a 25 year veteran who has mainly worked overseas. Among his most famous campaigns was Heineken’s Skyfall “Crack the Case” branded entertainment tie-in with James Bond movie Skyfall. Read more »

ASB dismisses complaint that Schick campaign objectified women

Complaints suggesting a campaign by Schick was sexually objectifying women in an effort to sell razors have been dismissed by the Ad Standards Board (ASB), with the board ruling “the level of actual nudity is not inappropriate in the context of a limited audience of Facebook members” and the woman appeared “confident and empowered”. Read more »

Ad watchdog rules rubber outfits were ‘relevant’ in Ultratune ad

ultratune rubberThe ad watchdog has dismissed complaints an UltraTune ad, which aired during the first game of the NRL State of Origin, objectifies women, ruling that the women’s attire of rubber suits in the commercial was relevant to the company’s new range of ‘rubber tyres’.

(Courtesy of Ebiquity)

The ad received a number of complaints to the Ad Standards Board (ASB), most of them relating to the objectification of women and the sexual nature of the ad. One complainant wrote: Read more »

Yahoo!7 appoints Anita Perri to new strategy role

Yahoo!7 has appointed Anita Perry to a new digital business role. Image: Linkedin

Perri: Yahoo7 digital business role

Yahoo7 has appointed the managing director of digital consultancy The Ad Lab Anita Perri to the role of director of strategy and business operations.

The company said Perri will be responsible for driving Yahoo7’s business strategy, with a particular focus on advertising initiatives. In the newly created role, she will be charged with evolving Yahoo7 content and advertising solutions to keep pace with the latest technology and media consumption trends.

Her appointment comes after the arrival of new CEO Ed Harrison earlier this year. Both Harrison and Perri have previously worked at Fairfax Media.

Read more »

House Rules most watched show, but Nine manages largest audience share

house rulesSeven’s House Rules was the most watched program for Monday night, attracting a total metro audience of 1.473m, beating Nine’s The Voice which had a metro audience of 1.344m.

While House Rules was the favourite show across all demographics it wasn’t the unanimous favourite across the capital cities.

In Sydney, The Voice beat the renovation show with an audience of 412,000 compared to 370,000. It was the same story in Melbourne (House Rules: 404,000; The Voice: 438,000) and Adelaide (House Rules: 151,000; The Voice: 172,000). In Brisbane and Perth House Rules was the preferred choice, with it having a Brisbane audience of 310,000 compared to The Voice’s 207,000 and in Perth House Rules was watched by 237,000 compared to The Voice’s 115,000. Read more »

22 Jump Street dominates weekend box office, pushing The Fault In Our Stars to third place

22 Jump Street, the sequel to 21 Jump Street starring Channing Tatum and Jonah Hill, dominated the weekend box office taking $6.883m across 359 screens.

The comedy, which sees police offers Schmidt and Jenko go undercover once again, this time at a local college, has taken just over $7m since premiering last Thursday.

It pushed The Fault In Our Stars, which topped the weekend box office last weekend, into third place with How To Train Your Dragon 2 maintaining its second position. Read more »

‘Appalled’ Abbott government will try to intervene for journalist Peter Greste

Crossposted from The Conversation. By Michelle Grattan

The Australian government will press the Egyptians “at the highest level” to try to free Australian journalist Peter Greste, sentenced to seven years jail after being convicted of supporting the Muslim Brotherhood.

Foreign Minister Julie Bishop said the government was “shocked” at the verdict and “appalled” at the sentence’s severity.

The court also found guilty two of Greste’s Al Jazeera English’s colleagues, with one receiving a ten-year sentence and the other seven years.

Bishop said: “Peter Greste is a well-respected Australian journalist. He was in Egypt to report on the political situation. He was not there to support the Muslim Brotherhood”. Read more »

Journalist Peter Greste jailed by Egyptian court

Journalists’ union the Media, Entertainment & Arts Alliance has condemned tonight’s verdict of an Egyptian court jailing journalists including Australian Peter Greste for seven years for”defaming” the country.

amnesty greste act now

peter-greste al jazeeraThe award-winning Greste left Australia in 1991 to pursue a career as a foreign correspondent.

He was one of three Al Jazeera English journalists sentenced today and has already been locked up for more than six months.

In a statement, the MEAA said: “The Media, Entertainment & Arts Alliance (MEAA), the union and professional association for Australia’s journalists, condemns the verdict of the Cairo court in the case involving journalists from Al Jazeera English and calls on Egyptian authorities to urgently intervene to free the three journalists who have been detained for simply doing their jobs.

“Nairobi-based Al Jazeera English reporter Australian Peter Greste, the Al Jazeera English Cairo bureau chief Canadian-Egyptian Mohamed Fahmy and the Al Jazeera producer Baher Mohamed have been detained since December 29 – part of that time they were held in solitary confinement.

“The verdict of the court, despite the lack of evidence and bizarre court proceedings over more than a dozen hearings, is an appalling attack on press freedom and carries an implicit threat to all media working in Egypt.

“The court proceedings have been farcical from the outset and there has not been a shred of evidence presented by the prosecution that in any way implicates the journalists in the charges of defaming Egypt and having ties to the blacklisted Muslim Brotherhood. Contrary to the charges the three journalists have behaved ethically and responsibly while reporting on a complex, rapidly changing political environment in Egypt.

“Evidence presented to the court by the prosecution included holiday photographs of Peter Greste’s parents, a recording of popular Australian singer Gotye’s Somebody That I Used To Know; Greste’s award-winning reports from East Africa, Sky News Arabia’s tourism reports, poorly photoshopped images, and BBC podcasts.

“MEAA again calls on Egypt’s authorities to immediately release the three Al Jazeera English journalists and all journalists detained for their journalism. MEAA urges that journalists should be free to carry out their duties without harassment, intimidation or violence. MEAA members will continue to support the detained journalists and to campaign for their release.”

Read more »

John Chouiefate to lead Ten’s news bulletins

Choueifate: national news boss

Choueifate: national news boss

Former Today Tonight boss John Choueifate has been put in charge of Ten Eyewitness News, the TV network has announced.

Chouiefate, known across the industry as Choof, joined Ten late last year as director of news for Sydney.

He exited Seven last year after being off work for several months through sick leave.

Chouiefate takes on the new role as the bulletin moves to more national content following a series of redundancies among local teams. Read more »

Live blog: Monday June 23 – Cannes Lions | Today | Richard Branson | Fairfax | Branson | ABC cuts | Ten | Bauer | Transformers

Welcome to Mumbrella’s live blog, our daily roundup of what’s happening in media and marketing.

Top Stories:

4.20pm - Ten has promoted John Chouiefate to a national news role in a move that will do little to quieten speculation that Peter Meakin is looking for the exit.

2pm - Work at an agency? Looking to improve your new business pipeline? Maybe The Source can help…

12.30pm - We’ve put together the grand prix and gold winning TV ads from Cannes. It’s one helluva watch

12.10pm - Reaction is beginning to come in to the government’s reported new cuts for the ABC. Community and Public Sector Union president Michael Tull said in a statement: Read more »

Secrets of new business to be shared in new masterclass series

NewBiz_logoMumbrella’s sister title The Source is to run a masterclass series aimed at helping agencies build a successful new business strategy.

The Source: New Business Breakfast Series will cover topics including tips on how to create a new business plan; how to pitch your way to new business success; building an agency profile; and advice on how to work with procurement people.

The masterclasses will feature leading industry consultants including: Eric Faulkner – Faulkner Media Management director, Jeff Estok – Navigare managing partner, Darren Woolley – TrinityP3 MD, Tom Moult – WalkerMoult, Graham Webster – Enth Degree CEO, William Leach – The Leach Partnership, Peter McDonald – Pitch Perfect Advisors MD, Julia Vargiu – New Business Methodology, Nathan Hodges – TrinityP3 GM, and Nick Williams – Williams International. Read more »

SBS On Demand launches on HbbTV

Public service broadcaster SBS has today launched two new initiatives - becoming the first free to air player to offer an HbbTv catchup TV service and launching a competition for film makers.

From today, users with new HbbTV-enabled televisions which are connected to the internet will see a ‘Red Button’ appear on screen when tuning into SBS’s three free-to-air channels – SBS ONE, SBS2 and NITV.

This will allow users to to access the SBS On Demand application and SBS content on the television screen.

Read more »

Nine takes the cricket battle to Ten with comprehensive international summer lineup

Free-to-air TV viewers will be deluged with cricket this summer with Nine announcing a comprehensive international season featuring a four-game home test series against India, both a one day international series and Twenty20 home series against South Africa, and a three-way one day international series against England and India.

Headline sponsors include KFC for the Twenty20 series, Carlton Mid for both the South Africa one day internationals series and the three-way ODI tournament, and  Commonwealth Bank for the Indian test series.

In a comment which appeared to be aimed at Ten’s rights to Australia’s Twenty20 domestic Big Bash series, Nine Network head of sport Steve Crawley said in a statement: “Last summer Nine’s coverage of the international season had nearly double the audience of any other sports broadcast in the country. An average of over two million viewers watched every Test, every day. Read more »

The Voice Kids tops Sunday’s ratings for Nine

Nine’s mid series spin-off of The Voice Kids has held up well in the ratings, delivering 1.7m metro viewers, making it Sunday’s most watched show.

voice kids

The result – an increase on last Sunday’s 1.6m viewers for the main The Voice show – vindicates Nine’s unusual programming move of airing a spinoff while the main series is still on the air.

The Voice Kids was top among all people, along with the 18-49 and 25-54 demographics, according to preliminary overnight metro figures from OzTAM. Read more »

Twitter boss on being blocked in China: We won’t compromise our values to exist there

L-r: Costolo, Dauman, Sorrell

L-r: Costolo, Dauman, Sorrell

Dick Costolo, the boss of Twitter, said today that his company would “love” to operate in the world’s most populous country, but is not willing to compromise what the microblogging service stands for to get around its ban in China.

Costolo, who was talking on a panel with Viacom boss Philippe Dauman and WPP CEO Martin Sorrell said: “Clearly we as a company would love to be able to participate in China. But we’re blocked.”

“The more important question is what you think of yourself as company and a platform. There are certain comprises that we won’t make,” said Costolo who called the question from Martin Sorrell about the circumstances for existing in China “loaded”. Read more »

Silver for Australia in Young Lions Film competition

Australia’s entrants to the Young Lions Film competition in Cannes, Carl Robertson and Tristan Viney, have won a Silver at the international competition.

This year the entrants were tasked to create a campaign to raise awareness about child abuse by Barnardos Australia, with the entries judged by Amir Kassaei, global chief creative officer of DDB.

However, there was no joy in the other five categories of the competition for Australia’s entrants, who won the chance to go to the festival nthe south of France through a competition run by News Corp.

Australia’s entry for the Film Cannes Young Lions competition:

Cannes Young Lions FILM – Silver Winner from Tristan Viney on Vimeo.

Read more »

Film is Australia’s most rewarding category on final day at Cannes, but no joy in Innovation Lions

On the final day of Cannes, the Film Lions proved to be the most fruitful of the remaining five top categories, but there was no success in the Innovation category.

Australia won a single gold in the Film Lions for production company Finch’s role in the ‘Mistakes’ ad for New Zealand Transport Agency.

Silver went to ‘The Search’ for Lion by BMF Sydney. Read more »

Hamish & Andy to make brief drivetime return for Today Network

Hamish andy today networkHamish Blake and Andy Lee will next week make a brief return to the drivetime show where they built their reputations.

The duo will return to the drivetime slot on the Today Network for a fortnight, starting next Monday June 30.

The pair’s top rating national drivetime show ended nearly four years ago as their television commitments began to grow.

Since then, the duo have continued to present shows for the network including their current Happy Hour show which is often pre-recorded to fit in around their television schedule. Read more »

 
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