The Public Relations Council will present its vision of the future of public relations at next month’s CommsCon.
The conference, presented by Mumbrella and Encore, takes place on March 14 at Sydney’s L’Aqua in Dockside.
CommsCon focuses on communications and public relations professionals.
The first confirmed speakers for the conference are members of the Communications Council’s new body Public Relations Council, who will present their vision for the future of PR as a discipline. Read more »
A free travel magazine has launched today catering to the Australian recreational vehicle market.
Time To Roam Australia is an independent venture developed by Phillip Terry who has 25 years of experience in magazine sales and development. He has teamed with journalist Rod Bruem as editor. Read more »
Channel Nine has commissioned a production based on the bitter family fed between billionaire Gina Rinehart and three of her children with the working title Mother Monster Magnate.
The announcement comes a week after it emerged that Screentime was working on a version of the Rinehart story.
A Nine spokeswoman told Mumbrella the production would be a two part mini-series totalling four hours.
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The Today Network’s Melbourne station Fox FM put Christian into the late morning shift.
However unlike other timeslots, the station’s website only describes the show as “Hit music!” and does not identify the presenter.
During on-air links listened to by Mumbrella this morning, the presenter did not identify himself to listeners. Read more »
Veteran political reporter Michelle Grattan has started her new role with The Conversation taking up a “cubbyhole” in the offices of Keating Media in the Press Gallery.
This morning, Grattan told Mumbrella she was enjoying the move. Read more »
The opening of the official 2013 TV ratings year on Sunday was a tight battle, but Seven won the night.
Ten began the year with a better showing than recent days with MasterChef: The Professionals climbing back over the one million viewer mark, and Elementary (944,000 viewers) and Modern Family (922,000) taking eighth, nine and tenth spots respectively.
Kate Ritchie is to make a brief return to Seven’s Home And Away after a five year break, the network has announced.
Ritchie, who played Sally Fletcher from the age of eight, said in the announcement: “There will be a wonderful sense of familiarity stepping back into Sally’s shoes for a while. Summer Bay is a very different place these days and I am looking forward to working with all the fresh faces.”
The show is celebrating its 25th anniversary. Ritchie will start filming her role shortly, with the story rolling out over a number of months. Read more »
Rebecca Appleton, who joined CA in 2006, starts as global PR manager for the wine-maker’s Wolf Blass Business unit today.
Cricket Australia is currently looking for a replacement. Read more »
On the same day The Age’s former political editor Michelle Grattan starts her new role at The Conversation, the newspaper’s national affairs correspondent Katharine Murphy and sister paper The Sydney Morning Herald’s Lenore Taylor are quitting the Fairfax titles for The Guardian’s Australian launch, the Australian has reported. Read more »
The relaunch includes a new slogan: “Magazines Move Me”, along with an updated website developed by Apparent.
The campaign – created in-house by Bauer Media’s creative director – advertising, Carolyn Innis – includes ads on the themes of “lust”, “want” and “desire”.
“The Reclaim” sees the beer call on historian Bob Dunn to tell the story of the 1850 blunder and subsequent legal dispute. Read more »
A song written by Melbourne’s The Sphere Agency is to be performed in front of a global television audience of an estimated 700m people at the closing ceremony of soccer tournament the Africa Cup of Nations.
The song, which was originally written for Sphere’s former client Nando’s, is to be sung by African star Yvonne Chaka Chaka. Read more »
The Church of Scientology has said it has received a number of solicitations from marketing and PR firms in Australia seeking their business.
Yesterday, the Church of Scientology revealed plans to improve its image and tackle what it called “misconceptions” about its brand in Australia, which it says has prompted the advances from agencies. Read more »
Dr Alan Finkel and his wife Dr Elizabeth Finkel, a science writer, have acquired the nine-year old title in a move that will see the publisher’s advertising and editorial teams move from Sydney to Melbourne. Read more »
The Arnold network handles Volvo in a number of markets globally.
An announcement from Sapient Nitro reads: Read more »
It was the second month in a row this has happened, according to figures released by Commercial Radio Australia.
The publicity around sports scandals can actually help sporting codes get better rights deals with broadcasters because they generate interest, the man in charge of marketing for Cricket Australia believes.
Speaking at last night’s Meet the Marketers event organised in Melbourne by Mumbrella, Ben Amarfio – executive GM of marketing, digital and communications for Cricket Australia – said that sometimes it was possible to be too concerned about negative publicity.
He said: “In the last 12 months, the NRL has had players assault women, players assault policemen, they’ve had drug, corruption and match fixing issues – the list goes on and on. And yet they’ve just signed a TV deal for over $1bn, which is almost 50% bigger than their last TV deal.”
According to the Queensland University of Technology’s Centre for Creative Industries and Innovation, news sharing on social media sites like Twitter fell by half in the early weeks of January.
Associate Professor Axel Bruns said this result was not surprising with the number of tweets captured by the study falling to 122,000 in the early part of the month. This is down from more than 240,000 in December.