John Collee wrote Tango Underpants, about an Australian backpacking through South America who, after a bad break up discovers the tango and, according to the synopsis ‘the importance of the right underwear’. Read more »
Specialist indigenous channel NITV has widened its audience with the launch of the channel on free to air television today.
Specialising in Aboriginal and Torres Strait news, culture, affairs and entertainment, NITV will continue to appear on Foxtel and also on SBS4 which was previously a narrowcasting service.
The Mumbrella Social Media Academy – which has been developed in collaboration with content agency The Conscience Organisation – will initially run in Sydney on Tuesday nights from February 5 next year. The nine week course will run at Mumbrella House in Chippendale.
The course will feature sessions focusing on the metrics behind social media; how to achieve the most on a small budget; managing Facebook pages; the basics of Twitter; risk management; how to measure return on investment; the secrets of content sharing; and lessons from the coalface.
Sessions will be presented by senior TCO staff. TCO founder Clive Burcham said: “We’re hoping to help the industry a little bit by sharing the experience that we’ve gained. Social media changes every other week. There’s definitely a skills gap in the sector and we hope this is our contribution to it.”
Further details of the Mumbrella Social Media Academy including how to book are available here. The entire nine-week course is priced at $999, or $149 for individual sessions. A maximum of 22 places are available on a first come, first served basis. Read more »
CEO Paul Fisher has resigned from the Australian online industry body Interactive Advertising Bureau to take a role at research company Nielsen.
Fisher will leave in early 2013 to become Nielsen’s managing director of media in Asia Pacific, the Middle East and Africa, and will also be responsible for Nielsen’s range of media measurement solutions in the region. Fisher was at the helm of IAB during its search for, and appointment of a preferred supplier to standardise online metrics for the advertising industry.
The first trailer for After Earth – a new film from M. Night Shyamalan – has gone online, and includes visual effects work from Australian post production house Iloura.
The film sees characters played by Will Smith and his son Jaden crash land on Earth, 1,000 years after it has been abandoned and quarantined.
Caroline Pitcher, business development director for Iloura told Encore: Read more »
The organisers of the Sack Alan Jones campaign have called a halt to the advertising boycott of Sydney talk radio station 2GB.
In a message published this morning, organisers Nic Lochner and Vinay Orekondy said that they had achieved the aims of the campaign because they believed that Jones was no longer feared. Read more »
Naked Communications has appointed Catherine Donnelly from PR agency Hausmann to lead the Sydney office’s public relations offering.
Donnelly led the Sony business at Hausmann, and joins to work on clients including Pernod Ricard, Horticulture Australia and InMobi.
Naked’s ANZ chairman Mike Wilson said: Read more »
Boy band One direction was the most talked about thing on Facebook in Australia this year, according to stats from the social network.
In a list of the top ten mentions, check-ins and songs on Facebook, the Melbourne Cricket Ground was the top location where Facebookers checked in, and indie folk band Bon Iver’s Skinny Love was the most listened to song. Read more »
Southern Cross Austereo to donate 19 days profits from Sydney station 2Day FM to dead nurse’s family as ads resume
It said that it would donate “profits” from advertising on 2Day FM until the end of the the year to the family of nurse Jacintha Saldanha who appeared to have taken her own life after being involved in a prank call from the Today Network’s Hot 30.
Tonight’s carefully worded announcement from Southern Cross Austereo did not commit all advertising revenue on the station during the period, only profits. At the time of posting, SCA had not returned Mumbrella’s call to ask it to define what it meant by “profits”. Read more »
Production company Jungleboys is seeking writers for a new sketch show commissioned by the ABC.
Destined for ABC1, the as yet untitled sketch show follows the critical success of the company’s first long-form series A Moody Christmas, which has just finished airing on ABC1. Read more »
The announcement from Southern Star:
Howard Parker will be leaving Southern Star at Christmas. Howard has been with Southern Star for 17 years and in his role as Production Executive, he has overseen the production of many major series and most notably all nine series of Big Brother. He was integral to Big Brother’s highly successful return this year.
Janeen Faithfull, CEO of Southern Star Entertainment said, Read more »
Australian Broadcasting Corporation retail boss Alun Noll has resigned from the role, effective by the end of the year. A spokesperson from the ABC told Mumbrella in a brief statement: “He has resigned and we do not know where he is going.”
Noll had been with the ABC for almost four years, during which time he had been responsible for heading up ABC Retail and the ABC shops retail chain.
This is the latest senior move within ABC Commercial, the ABC’s profit making arm, after former ABC Commercial director Lynley Marshall moved to ABC International in June.
Perth’s 96FM has posted strong result in the latest radio ratings survey.
The independent FM station saw a 1.4 share point increase in the Monday to Sunday market to leap from fourth to second, holding an 11.7% share, up from 10.3%.
Southern Cross Austereo’s Adelaide station SAFM – which took a hit in the previous radio ratings – has taken an even bigger hammering in the latest survey.
The station, which is part of the crisis-ridden Today Network, was down from 9.5% to 7.9% share Monday to Sunday, and was overtaken by two stations – Triple M and Cruise1323, the biggest winner of the survey.
SAFM’s biggest weekday drop came in the crucial breakfast slot, which now consists of two shows following the axing of Craig Annis and Dave ‘Rabbit’ Rabbetts in August.
The station, a joint venture between ARN and DMG, increased its share of the Monday to Sunday market by 2.9 ratings points.
It rose to a share of 13.5%, taking it just ahead of DMG Radio’s Nova106.9 which was the top station in the previous survey on 14.3% but lost 1.2 share points to 13.1% share.
A hip-hop video and a short, emotive film won the competition. Read more »
Communications agency The Hallway has become the latest ad agency to launch a public relations offering, hiring Louise Pogmore, the former head of PR at Naked Communications
According to the agency’s announcement: “The PR capability is embedded into The Hallway not operating as a separate brand or sister agency; allowing PR to seamlessly tap into and complement the brand, advertising, content and technology resources of the wider agency. Read more »
The agency will be responsible for promoting Jetstar’s consumer news and initiatives and community programs.