Breville turns coffee into art using live data

Kitchen appliance brand Breville has turned coffee into pieces of art using live data to promote its latest espresso machine, the Dual Boiler.

Called The Naked Espresso, it was launched at the Aroma Festival in Sydney’s Circular Quay, as a demonstration that produced one-off art pieces created by live data from the internal workings of the coffee machine. Read more »

Ten’s programming chief David Mott departs

david_mott_head_shotTen’s programming chief David Mott is leaving the company, the network has announced.

Speculation is likely to focus on Adam Boland, now at Seven, as a replacement for Mott. Boland is understood to be under contract at Seven until October. Another rumoured candidate is the programming director of Seven Melbourne, Graeme Hill.

However, Ten spokesman Neil Shoebridge told Mumbrella: “Both theories are totally wrong.”

Beverley McGarvey is to fill Mott’s role on an acting basis until a replacement is found.

In an interview at the beginning of the year, Mumbrella editor put to Mott the rumour that he might be replaced by Boland:

The announcement from Ten this morning:

Network Ten today announced the resignation of Chief Programming Officer David Mott.

“David has had an extraordinary career at Ten over the past 16 years,” Network Ten Chief Executive, James Warburton, said.

“He has been a fantastic asset for the network and we are sorry to see him go. David’s legacy at Ten includes landmark television programs such as MasterChef, Australian Idol, Rove Live, The Biggest Loser, Thank God You’re Here, The Project and Big Brother, and – more recently – Offspring, Puberty Blues, MasterChef All Stars and Bikie Wars: Brothers In Arms.” Read more »

Big Brother dominates advertising demos for Nine, Ten’s top rater is a repeat of Modern Family

Big Brother: won every advertising demo

On another tough night of television viewing for Ten, the network’s most watched show was a repeat of Modern Family – with 529,000 viewers.

Nine’s reality format Big Brother was the only non-news show rating with more than 1m, improving on last Thursday’s ratings of 973,000.

The show, which aired for an hour from 7pm, beat Seven’s stalwart Home & Away, which pulled in 990,000, as well as Ten’s Modern Family. Read more »

Canberra tourism creates the ‘world’s first human brochure’

A teaser campaign has launched to promote Australian Capital Tourism.

Unbranded press ads drive people to the website, where they are invited to become part of ‘the world’s first human brochure’.

The idea behind the campaign is to find 500 people to create a human brochure, a collection of travel experiences ‘told by real people’. Read more »

Telstra, Tourism Oz, VW and Opera House battle for marketing crown

Four teams will do battle to be named Marketing Team of the Year in the Mumbrella Awards. Tourism Australia, Telstra, VW and Sydney Opera House are on the shortlist for what is likely to be a keenly fought category.

Also announced today are the shortlists for Media Brand of the Year, Sales Team of the Year, Production House of the Year, Best Ad Campaign and Best TV Ad.

Intriguing rivalries see Nine and Foxtel face off in media brand of the year, as do News Limited stablemates Kidspot and Donna Hay – and radio rivals Southern Cross Austereo and Australian Radio Network are pitted against each other for Sales Team of the Year.

In an innovation for this market, the next stage of Best TV Ad will now go to a piece of rigorous market research of a large sample of the public, which will enable it to be crowned Australia’s favourite TV ad. The shortlist of seven is the longest in any of the Mumbrella Awards categories: Read more »

Opportunities for agencies to win business falls 11% in last quarter

The opportunities for Australia’s agencies to win new business fell by 11% in the last quarter, according to figures from The Agency Register.

Peter McDonald, MD of The Agency Register, noted that over the past five months new business had ‘cooled down’ after a busy previous quarter. Read more »

Hahn gets branded content show on Nine

Beer brand Hahn is to get its own branded content series on Nine.

Five-part series The Beer Factor will celebrate Australian inventors creating beer-related ideas in front of a studio audience and a panel of beer experts.

The series, to be hosted by comedian Tom Gleeson, is going out first on GO! and in late night on Nine.

Read more »

Southern Cross Austereo appoints Guy Dobson as chief content officer


Guy Dobson has been appointed chief content officer of Southern Cross Austereo.

The appointment sees Dobson move from his current role of head of metro radio.

The new title will see Dobson oversee the production of content for assets  across metro, regional, digital radio, TV, social media and online plus new and existing international projects.

Read more »

David Gaines departs Maxus


David Gaines has announced he will step down from his role as Maxus Sydney’s chief executive.

Gaines has said he will be starting a new venture, but has not yet announced the nature of it.

Replacing Gaines is Jon Chadwick of Mindshare Worldwide Portland.

Read more »

Campaign to stop Cleo airbrushing girls takes to social media, Cleo editor: check your facts before criticising us

Post on Cleo's Facebook page

A campaign to pressure Cleo magazine into changing its policy on digitally altering young girls has taken to social media, with women posting images of ‘real girls’ on Cleo’s Facebook page and demanding a change in the magazine’s policy on airbrushing.

Last week a petition was started by a woman named Jessica Barlow, who plans to launch her own women’s magazine that does not airbrush images of girl.

That petition, raised via, now has 13,000 signatures.

The campaign – called ‘Real Girls Cleo’ – has also taken to Twitter with the hashtag #realgirlscleo. It also has its own Facebook page. Read more »

Fairfax posts $2.7bn loss, media agency boss: ‘the newspaper sector is eating a massive shit sandwich’

Fairfax Media’s $2.7bn loss announced today demonstrates that “the sector is eating a massive shit sandwich,” media agency boss John Sintras said today.

Speaking at the Audit Bureau of Circulations conference, CEO of Starcom told the audience: “The sector is eating a massive shit sandwich. The Fairfax news emphasizes how bad the sandwich is. If we’d started eating the sandwich ten years earlier it would have been a lot easier to digest.”

Sintras’s comments comes as the value of Fairfax Media’s mastheads reportedly fell by $3bn due to write-downs and restructuring costs, as the publisher posted a $2.7bn loss.

The value of newspapers including The Age, The Sydney Morning Herald and The Australian Financial Review plummeted from $3.25bn to $1.29bn, due to write-downs.

Fairfax’s EBITDA fell 16.7% on last year, to $506m. This results was “slightly above market consensus”, the company has told the ASX. Read more »

Gardening Australia presenter Colin Campbell dies

ABC TV presenter Colin Campbell has passed away at the age of 79.

The ABC Gardening Australia presenter died this morning after a short battle with cancer.

Read more »

Hungry Jack’s Barramundi: the burger colonial men write poems about

Clemenger BBDO Sydney has released a new TV commercial for burger maker Hungry Jack’s.

The TV spot is the next installment in the “Eat Righteous” campaign, and features a colonial man writing a poem about its new fish burger, The Barramundi.   Read more »

Brisbane Broncos players invite fans to party via interactive campaign

A new interactive campaign by NRL team Brisbane Broncos aims to drive club membership using video integration and a phone invitation from the players.

The campaign, created inhouse, focuses on celebrating the club’s 25th year in 2013, and invites potential members to be part of the party.

Read more »

Government launches Indigenous work program for screen and print

Jessica Mauboy, Simon Crean, Deborah Mailman, Julie Collins, Wayne Blair

Indigenous Australians looking to enter the screen and print sector have had their opportunities bolstered with a new work and training program.

Launched by arts minister Simon Crean and Indigenous employment and economic development minister Julie Collins, the work and training program aims to create 40 new jobs across newspapers, new media, film and television.

Read more »

I Will Survive fails to lift, Farmer Wants A Wife picks up

I will survive?

Ten’s latest format I Will Survive has failed to gather steam after a quiet debut, on another night on which Ten was beaten for channel share by the ABC.

The search for a star of stage competition, based Aussie classic film Priscilla: Queen of the Desert, dropped in its second episode on Wednesday night to 427,000, down from Tuesday’s debut of 506,000.

The show placed 25th for the night and fourth in its time slot of 7:30pm, according to preliminary reports from OzTam.

Read more »

Revealed: The Mumbrella Awards teams doing battle to be named bravest, cleverest and most innovative

The shortlists can be today revealed for the most fiercely contested categories of The Mumbrella Awards.

The Mumbrella Award for Culture was the single most entered category, with 46 entries. Also announced today are the shortlisted teams for the Mumbrella Award for Bravery, the Mumbrella Award for Insight, the Mumbrella Award for Data and the Mumbrella Award for Innovation.

Today’s shortlist announcement follows yesterday’s revelation of the teams in the running for the agency of the year categories. The shortlists: Read more »

Tourism Australia extends DDB Sydney’s contract, latest There’s Nothing Like Australia ad ‘most successful ever’

Tourism Australia logoTourism Australia has renewed its contract with creative agency DDB Sydney for another year.

The original three-year contract, which was due to run until July 2011, was extended to June 2012, and has now been extended for another 12 months.

The news comes after DDB used a $4m production budget to produce the latest incarnation of TA’s There’s Nothing Like Australia campaign, which is now being rolled out globally.

According to a press release from DDB, the ad is ‘Tourism Australia’s most successful ever advert’ as it has been viewed more than 20m times online. The released does not state how many of those views have come via sponsored YouTube or Facebook posts of the ad. Read more »

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