Fox Sports News staff facing redundancies

Staff at Fox Sports News are being offered redundancies in the wake of News Limited converting to a new editorial system this month.

The move comes almost a year after News Limited increased its stakeholding in Foxtel, giving the company full ownership of Fox Sports. Read more »

Coke appoints CMO

Coca-cola 'share a Coke' campaignCoca-Cola South Pacific has appointed Chris Johnston as its new chief marketing officer.

Johnston is currently the head of USA Tea Services at Coca-Cola, based in Atlanta. He takes over the role from Lucie Austin who left in March to become Coca-Cola marketing director for Europe.

Austin made her name with the ‘Share a Coke’ campaign, which won a creative effectiveness Lion in Cannes this week. Read more »

Court officers fear inaccurate social media reporting and untrained ‘citizen journalists’

Court public information officers say their top professional concern is that inaccurate information from courtrooms is being posted online to social media sites, such as Twitter, potentially prejudicing major court cases.

The insight comes from a draft paper being put together by academics in the wake of the Australian Institute of Judicial Administration conference, which examined social media and the law, in Sydney last week. Read more »

Broadcasters open to ACMA’s offer of self regulation

Senior television and radio executives will seriously consider an invitation from the Australian Communications and Media Authority (ACMA) to put forward a new self regulatory regime that could see the creation of a body with similar powers to The Australian Press Council.

The offer, made earlier this week by ACMA authority member Louise Benjamin at a panel discussion on issues of fairness and accuracy, has raised the interest of a number of senior industry figures. Read more » retains top news website, Guardian Australia enters the top 10

The latest Nielsen Online Ratings shows has retained the number one position as Australia’s highest traffic news website for a second month in a row.

The Guardian’s new Australian website has also entered the top ten Australian news sites with an estimated audience of 1.09m in May.

“Overall traffic to the top ten sites is down compared with April. We obviously had the Boston bombings in April which generated a lot of interest,” said Matt Bruce, Nielsen’s managing director for media audience measurement.


Bruce also noted the arrival of The Guardian’s Australian operation in the top 10 Australian news websites. Read more »

Seven and Nine neck and neck in Wednesday’s ratings battle

Seven and Nine were neck-and-neck last night with Seven winning 21.7 per cent of the free to air audience share and Nine 21.6 per cent, preliminary metro ratings show.

In the battle between competing home renovation shows, Nine’s The Block was just ahead of Seven’s House Rules, with Nine winning 1.349m viewers and House Rules 1.228m. Read more »

Australia’s Young Lions win Cyber silver

An Australian Young Lions duo from communications agency 303Lowe has been awarded a silver award for Cyber in Cannes.

Copywriter Alex Bolderoff and art director Liam Riddler were among 35 international teams who created an online campaign relating to anti-doping in sport to fit a brief provided by the World Anti-Doping Agency. Read more »

Three trophies for Australia in Press Lions

Australia won just three trophies in the press category of the Cannes Lions which were announced overnight. Read more »

Ad with woman screaming as man puts her hand in scalding water banned by watchdog

A radio ad for a water system which features a man putting his partner’s hand in scalding water because she doesn’t believe how hot it is has been banned by the Ad Standards Board because of its suggestion of domestic violence.

In the ad, intended to be humorous, the woman screams in pain.

According to the ASB description of the ad (which Mumbrella has been unable to track down to hear at first hand): “A man describes the features of the Gleamous hot water system and toward the end we hear a woman scream as she has her hand placed in the water to test how hot it is. The man then says that the woman now believes him and that she is suing him.

Complaints received by theASB included: “The use of force on anyone and do them harm by scalding their hand to prove the point is abhorrent. Also there is the domestic violence issue, would he demonstrate this way with a male friend?” Read more »

Dumb Ways to Die takes five Gold Cyber Lions

McCann Melbourne has continued its stellar run at Cannes picking up  five Gold Cyber Lions and one Silver Lion overnight for its Dumb Ways to Die campaign.

However, Despite the strong showing the campaign did not take out the Grand Prix in the Cyber category which went to US agency Pereira and O’Dell.

Australian agencies last night picked up 11 Cyber Lions with McCann Melbourne the only agency to take out Gold or Silver.

Read more »

Droga5 wins gold among seven Design Lions for Australia

Droga5’s ‘Stories for Every Journey’ campaign for Qantas won a Gold Lion in the Design category at Cannes, and is one of seven Australian agencies to be recognised in the category.

The Qantas campaign nominated in the sub-category of publications and business communications design, features a series of books edited to be read in the duration of a particular flight route which were published by Hachette and designed by Paul Bedford.

Qantas Stories for every journey Read more »

2DayFM goes to court in bid to prevent ACMA investigation which could see it lose its licence

michael christian mel greig

Christian and Greig

Sydney radio station 2DayFM has made an application to the Federal Court to stop the media watchdog the Australian Communications and Media Authority from continuing its investigation into last year’s “royal prank call” incident.

The move came after the ACMA told 2DayFM what its preliminary findings were. The dramatic move suggests that 2Day FM is in serious danger of losing its licence to broadcast.

According to a statement from ACMA, the authority issued its preliminary findings on the incident to 2DayFM on Tuesday.

ACMA has revealed that one of the things it was considering was whether a condition of the licence that a broadcasting service must not be used “in the commission of an offence” had been breached.

Whereas when normal radio codes are breached, ACMA effectively only has the power to issue a finding or add new conditions to a licence, if an existing licence condition is breached, ACMA has the sanction of suspending or cancelling a radio licence. The move – which would cost owner Southern Cross Austereo millions – has never previously occurred.

In response 2DayFM applied to the Federal Court for orders restraining the ACMA from continuing the investigation and making such a finding of a breach. Read more »

AIMIA boss John Butterworth to step down

John ButterworthAIMIA boss John Butterworth is to step down after nearly a decade at the helm of the digital industry trade body.

He will leave the Australian Interactive Media Industry Association in September to explore commercial opportunities.

The announcement: Read more »

Mel Doyle to leave Sunrise, replaced by Sam Armytage

Mel Doyle is to leave Seven’s Sunrise, breaking up a 12 year on air partnership with David Koch that took the show to number one.

Melissa Doyle and David Koch

Melissa Doyle and David Koch

Weekend Sunrise presenter Samantha Armytage will step up as co-presenter. Seven says Doyle will remain with the network in a primetime, news-based role.

According to today’s announcement from Seven, Doyle will take a two week break before travelling to the UK to cover the Royal birth. She will then return to the Sunrise couch “for several weeks” until the launch of her new program.

Seven describes the new show as a “prime time Network News initiative”. There was no clue about the nature or frequency of the show.

Doyle said: “I’ve cherished every moment and every experience on Sunrise. It’s with that experience and support from the team that I am able to take this next step. I’m honoured that the Network has given me this incredible new opportunity and I am unbelievably excited about the new challenges ahead.” Read more »

Dumb Ways To Die takes its third grand prix of Cannes with radio win

McCann Melbourne’s Dumb Ways To Die has picked up a third Grand Prix in Cannes, this time taking the top award in the radio category.

mccann grand prix radio Read more »

Qantas drops ‘Atlas’ soundtrack created by Daniel Johns

Qantas has dropped the soundtrack created by Silverchair frontman Daniel Johns along with last year’s “You’re the Reason We Fly” campaign.

The musical score ‘Atlas’ was Johns’s first commercial work of this nature, used as a musical soundtrack for Qantas’s brand and Olympic advertising in July last year.

However with the launch of the new “Curiosity” campaign for Qantas Frequent Flyer last week, a spokeswoman for Qantas told Mumbrella the airline has no further plans for the piece.

Read more »

Animated ampersand aims to revitalise 130-year-old Raine & Horne brand

Raine and Horne 1Real estate agent Raine & Horne has launched a multi-platform media campaign to ramp up its 130 year old brand.

The ‘Raine & Horne & You’ campaign created in collaboration with advertising agency Muscle Marketing and animation agency FSM brings the brand’s signature ampersand to life in a campaign including four animated TV ads. It also runs across digital and local area marketing activities, and includes a campaign URL and dedicated YouTube channel.

Raine & Horne CEO Angus Raine said the driving force behind the campaign strategy is the company’s vision statement that embraces positive partnerships and focus on the customer.

Read more »

The Encore interview: Harold Mitchell

Harold Mitchell, founder of Mitchell & Partners and executive chairman of Aegis Media Pacific spoke to Tim Burrowes for an interview that first appeared in Encore


Harold Mitchell on how the changing nature of the business has affected his routine, a typical day in his life, the importance of getting involved in pursuits outside of work including his passion for the arts and how 20 years ago he started doing what people who plan to retire do in their final days on the job.

Read more »

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