Nine chief Gyngell kept a detail of the Packer story out of Howzat

Edwards: One stipulation

Nine’s boss David Gyngell asked the creators of Kerry Packer drama Howzat to leave an element of the story out of the show, producer John Edwards has revealed.

Edwards, one of Australia’s most successful television producers, was behind Paper Giants for the ABC and Howzat, which both focused on the life of Packer, who owned the Nine Network and ACP Magazines. He revealed Gyngell’s request – which he said was a fair one – in a video interview with Encore.

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APN revenues fall but Adshel is a bright spot

APN News & Media’s annual results for 2012 show the company’s regional publishing interests took a major hit, but the company did better in radio, and its joint venture Adshel had a storming year.

The announcement came days after the resignation of CEO Brett Chenoweth, chairman Peter Hunt and three other directors.

The company’s regional media businesses saw a 10% drop in revenues to $248.8m. Its radio interestss – held through its joint ownership of Australian Radio Network was up by 5% in revenue. Read more »

Fairfax net profit $83m

Fairfax Media has posted an underlying net profit of $83m for the first half of 2012-13.

According to the latest ASX update, the overall company net profit was $386.3m. However, this was boosted by the sale of assets such as the company’s American agricultural assets and the New Zealand auction company Trade Me.

Total revenue was $1.096bn, down 6 per cent from last year while earnings before interest, tax, depreciation and amortisation (EBITDA) was $230 million.

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Skins launches campaign with Marvel Comics artist

A new print and digital campaign for a compression sportswear launches today with artwork by a Marvel Comics artist.

Jean Sebastien Rossbach’s illustration for the brand Skins promotes the new range of men’s shorts, drawing rugby league’s Johnathan Thurston, AFL’s Tom Rockliff and rugby union’s Matt Toomua as comic book heroes.

The campaign was created by M&C Saatchi’s Sport and Entertainment division to run across sports-related webpages and magazines. Read more »

Glee’s awful ratings hurt Mr and Mrs Murder debut for Ten

Ten’s suffered one of the worst rating prime time network shows of all time last night when Glee averaged just 269,000 metro viewers according to preliminary overnight ratings from OzTAM.

The poor lead-in from Glee meant that the premiere of Ten’s new Australian drama Mr and Mrs Murder did well to recover to an average audience of 782,000. The drama featuring Shaun Micallef and Kat Stewart peaked at 936,000 viewers.

However, Mr & Mrs Murder ran third in its timeslot both in all people and Ten’s key advertising demographics of 16-39 and 18-49. It was beaten by Nine’s Sandra Bullock movie The Blind Side and American military drama Last Resort on Seven.

However, the performance Mr and Mrs Murder could not be considered a disaster. It ran fifth for the night in 18-49-year-olds and sixth in 16-39s, it was 11th in total people .

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Myer, Mercedes and Good Guys tops Roy Morgan’s customer satisfaction poll

Myer is the department store with the most satisfied customers, while Mercedes-Benz is the car brand that keeps its customers happiest, according to research from Roy Morgan.

The Good Guys, Internode, Michel’s Patisserie, Aldi, Virgin Mobile, Crowne Plaza and JB Hi-Fi topped their respective categories for the second consecutive year, at the Roy Morgan Customer Satisfaction Awards in Melbourne last night.

The research was the result of a survey of around 50,000 Australian consumers, and 22,000 business decision makers over the year 2012.

The study is now in its second year.

The winners list in full:

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Foxtel reveals 2013 lineup

Foxtel has officially launched its 2013 schedule. The majority of its shows had already been signalled by the pay TV company, such as the new drama series Devil’s Playground which reprises Fred Shepsi’s 1976 The Devil’s Playground.

Lifestyle Food will air Ask The Butcher, a show about meat while the Crime and Investigation Network will broadcast  observational documentary Outback Coroner, a Screentime production exploring unexplained deaths in the outback. Read more »

Incoming Nine chairman David Haslingden buys Northern Pictures

The incoming chairman of the Nine Entertainment Co has bought an Australian production company adding to his stable of recent Australasian production acquisitions.

David Haslingden purchased Sue Clothier’s Northern Pictures following his acquisition of New Zealand-based NHNZ and Singapore’s Beach House Pictures in October, under his Racat Uno Pty Ltd holding company. Read more »

News Limited’s Ben Godkin appointed marketing head of Cycling Australia

The former marketing director of publisher HWT has been appointed head of marketing and communications at Australia’s cycling body.

After a long career at News Limited, Ben Godkin will move into the newly created role at Cycling Australia.  Read more »

Anatomy of a media crisis to be examined at CommsCon

destroy_the_joint_narrowA panel of experts in media relations and issues management will analyse a number of recent high profile media crises at next month’s event for people working in PR and communications, CommsCon.

Gabriel McDowell, Res Publica, Susan Redden Makatoa from SenateSHJ and Jenna Price, one of the team behind social media campaign Destroy the Joint, will discuss the anatomy of a media crisis, pinpoint what went wrong and outline best practice in creating a response to avert disaster.

The panel will analyse a number of high profile media controversies, including Gerry Harvey’s outspoken criticisms of online retail and the internet, the media handling of the Europe’s  food supplier controversy around horsemeat, 2GB’s Alan Jones, and also discuss how to create active communities of interest using social media. Read more »

Seven West posts $109.3m loss

Media giant Seven West has reported a loss of $109.3m.

A company restructure, a fall in value in magazine publishing arm PacMags and investment in internet joint-venture Yahoo!7 are mostly to blame for a difficult set of financial results for the six month period to December 2012.

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Management buyout at Kastner & Partners

Small independent creative shop Kastner & Partners, best known for its work for Red Bull, has been taken over by its Australian management team.

The management buyout will see the firm renamed O’Shea & O’Brien, or O&O after its managing director Kath O’Shea and executive creative director Ben O’Brien. Read more »

Inside story of adland The Pitch to feature on relaunched SBS2

SBS2 will have its own answer to ABC’s Gruen Planet with documentary series The Pitch – set inside advertising agencies – as part of the new channel’s lineup.

The public service broadcaster revealed its plans for the new 16 to 39-focused channel this morning.

The Pitch aired on AMC in the US last year with eight initial episodes. A further series has since been commissioned.

Each episode goes behind the scenes at two north American ad agencies as they go head-to-head for a piece of business.

The new channel – the work of director of TV and online content Tony Iffland and marketing director Helen Kellie – will launch on April 1. It is targeting “thinking 30somethings”.

View The Pitch trailer: Read more »

BlackBerry hires Tongue’s John Du Vernet as acting marketing director

BlackBerry’s seven-month search for a marketing director has come to an end – for now, at least – with the temporary move of John Du Vernet into the job, Mumbrella can reveal.

Du Vernet is managing partner of BlackBerry’s strategy agency Tongue, one of the architects behind BlackBerry’s ‘Wake up’ campaign, one of the most talked about teaser stunts of 2012.

BlackBerry informed Mumbrella that the move is not permanent, although no date has been set for when Du Vernet will return to Tongue.

Du Vernet takes on the role of acting marketing director.

BlackBerry is currently gearing up for the launch of the BlackBerry 10, a product on which much depends for the struggling tech firm. Read more »

Greens hire Republic of Everyone for election push

The Australian Greens have appointed sustainability communications agency Republic of Everyone as the political party prepares to mount its election campaign offensive.

Republic of Everyone will team up with the Greens’ research agency Alex Frankel and Associates to develop a campaign platform before the Australian public heads to the polls in September.

Ben Spies Butcher, Australian Greens Co-convenor, said in a statement:  Read more »

Optus restructures consumer marketing division

Optus has announced it will restructure its consumer marketing division as part of a wider shake up that will likely see the company shed jobs in its marketing, IT and networks divisions.

The changes sees Optus move its mobile and services development functions away from marketing to its customer division.

Optus is also creating a dedicated brand and marketing communication group which will report to consumer CEO Kevin Russell. Read more »

Rafters wins time slot with 1.3m

Packed to the Rafters rates 1.3m

Seven’s Australian drama Packed to the Rafters won its time slot last night, well ahead of time slot rivals.

The episode rated 1.341m across the five-city metro markets and was second overall for the evening, according to preliminary ratings from OzTam. Read more »

Subaru heads to Tasmania for latest Forester campaign

Sydney agency Disciple has created a campaign for the new range of Subaru Forester filmed in Tasmania, which focuses on the sports utility’s ability to take the driver beyond roads.

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