Award shows are broken

“There’s only one problem with judging international awards: It doesn’t work.”

Mike Hughes in AdAge

Thanks for nothing, Photon

“Dear Photon Group, I understand that you’re in a bit of financial strife. Really, I do. You guys have been partying like it’s 1999 for years now. You’ve got to make cuts, and I get that. But would it KILL YOU to tell your employees BEFORE a 3-day weekend that you’re shutting their whole company down? Because otherwise they might go off and do silly things like buy several thousand dollars’ worth of kitchen appliances.”

Photon’s worsening woes

The ad industry – even Clems – has nothing to fear from The Gruen Transfer

In this guest posting, The Gruen Transfer co-creator Jon Casimir answers the question of whether the advertising industry has anything to fear from the new series of The Gruen Transfer.

Ha. Of course the industry has something to fear. Read more »

SMH joins the Google privacy fight – a month late

Here’s a very odd thing. Remember how, just over a month ago, Google admitted that its Streetview cars had also been capturing wifi data?   Read more »

Mumbrella now on Facebook

It’s taken us a while, but Mumbrella now has a Facebook page.   Read more »

As The Australian shows, it’s easy for a paper to go overboard – I’ve done it too

Back in the days when I edited a print publication, I once went totally overboard in a story about an apparently out of control public body. It’s only about eight years later that hindsight makes me realise how badly I misjudged the news value at the time – sometimes you get too close to a story.

It feels to me that The Australian has done much the same thing in its battle with Victorian Police Commissioner Simon Overland.   Read more »

Local is not enough

On its own, local activity is not able to sustain the industry; international activity is critical and pivotal.

Sandra Sdraulig on the state of the industry in Victoria.

Read more »

Lou: it doesn't Hurt to ask

Lily Bell-Tindley is LouSometimes, to get a film noticed, you need to recruit some serious talent. Micah Chua spoke with the creators of Lou, Belinda Chayko and Helen Bowden, about how British legend John Hurt ended up being part of their family drama.

Lou is the second feature film by Belinda Chayko after City Loop, produced by Matchbox Pictures’ Tony Ayres, Helen Bowden, Michael McMahon and executive producer Liz Watts (Porchlight Films). Read more »

Lou: it doesn’t Hurt to ask

Lily Bell-Tindley is LouSometimes, to get a film noticed, you need to recruit some serious talent. Micah Chua spoke with the creators of Lou, Belinda Chayko and Helen Bowden, about how British legend John Hurt ended up being part of their family drama.

Lou is the second feature film by Belinda Chayko after City Loop, produced by Matchbox Pictures’ Tony Ayres, Helen Bowden, Michael McMahon and executive producer Liz Watts (Porchlight Films). Read more »

Why Google TV matters

“Google TV is a bigger deal than you think.”

Forrester’s James McQuivey on why Google has a shot at grabbing TV’s pot of money

The agency that entered an ad contest

“Normally we’d be the ones building, administering and fulfilling user-generated campaigns. After thoroughly going through the rules, we found that ad agencies weren’t proscribed. We hadn’t, so it was on.”

Scott Cohn on why his agency jumped on the user generated content bandwagon

Feeling lucky?

Here’s a great ad from DDB France which has just been uploaded onto the D&AD YouTube channel.

I won’t actually mention the client, as it will somewhat spoil the punchline.   Read more »

Newsonomics of tablets

“Tablets promise a new, significant source of revenue for the companies that are ready to play the tablet game, and play it well.”

Nieman Journalism Lab is optimistic about the iPad

Why Sunrise’s Adam Boland matters to Seven

Earlier this week we wrote about the impending departure of Adam Boland, the man who put Sunrise and The Morning Show on top.

If you had any doubt about what bad timing that would be for Seven, this table gives a sense of how critical an issue hanging on to audience is for the network, with Nine’s Today breathing down its neck.   Read more »

A poor imitation

“Australian MasterChef is an overblown Pavlova of a show, with more product placements than a Gaga film clip.”

Judith Ireland on why she prefers the British version

Some advice to PRs on where to stick your world cup goodies…

There’s a delicate art to the PR gift.

Too expensive and it looks like a bribe.

Too cheap and it hurts rather than helps the brand.   Read more »

Photon’s massive hill to climb

Graphs can, of course, be used to prove anything, but this one certainly tells a story about the stock market peformance of Photon, whose shares are currently suspended pending a capital raising.   Read more »

Why I got sick of pimping out fat pills and selling deodorant

In this guest post, young Australian creative Rebecca Campbell talks about why she moved from working on campaigns for fat pills, to painting round the globe

I’ve been a creative for less than five years. But after jobs as a copywriter in a couple of big agencies I found myself sick of telling women that they would feel more confident if their underarms were softer and pimping out fat pills to people who didn’t need them.   Read more »

 
Page 97 of 144« First...1020...9798...100110...Last »