Clemenger BBDO highlights Aussie talent in new Olympic ad for Foxtel

Clemenger BBDO has launched new TVC for Foxtel ahead of the 2012 London Olympics. The ad features an amalgamation of Australian Olympic athletes showing the determination it takes to make it to the games.

   

Directed by Ash Bolland and produced by Curious Film, the 45 sec offering is part of a wider campaign that includes print, outdoor and digital.

Print execution

Credits:

Foxtel

  • Director of Marketing: Chantal Walker
  • Head of Advertising & Retail: David Graville.

Clemenger BBDO Sydney

  • Executive Creative Director: Paul Nagy
  • Creative Director: Matt Follows
  • Head of Art: Michael Dole
  • Senior Art Director: Nicholas Bonney
  • Copywriter: Denny Handlin, Hamish Grieve
  • Group Account Director: Emily Perrett
  • Account Director: Aleks Pawelek
  • Account Manager: Alexandra Davis
  • Producer: Lisa Brown
  • Senior Producers, Print: Adrian Jung, Steve Tindall

Curious Film

  • Director: Ash Bolland
  • Post Production: ALT

Comments


  1. Fred
    25 Jun 12
    4:03 pm

  2. Did Clems do the Traction Digital ad too? Love the jingle.

  3. richie
    25 Jun 12
    4:30 pm

  4. i really like this although i did think the transitions between the athletes could have had a little more punch