Clickbait… advanced level
Dr Mumbo salutes the social media team at the Sydney Morning Herald for taking clickbait to a whole new level of Zen last night.
Given the excitement of Tony Abbott’s leadership, this story of a narrowly won party spill certainly caused a stir when it was posted to the SMH Facebook page.
In fact it was the story from 2009 when Abbott beat Malcolm Turnbull to the Liberal leadership by a single vote.
Fair to say the readers were unimpressed with the SMH staff… even if labelling “cockheads” was a tad strong.
It’s quite unlike SMH to publish a Facebook post with no added caption.
This post looks more like an accident.
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That’s what they want you to think.
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shameless
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I saw this on Facey. There wasn’t any description accompanying. It was weird… If it had simply stated: Remember back in 2009? Then the commentary might well have been different.
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