Coles celebrates start of spring with Curtis Stone fronted ad

Coles has kicked off its spring campaign, with brand ambassador Curtis Stone spruiking the supermarket’s in-season spring produce.

The ad is a mixture of in-store shots of produce and shots of families and Stone enjoying a meal.

https://www.youtube.com/watch?v=9nHMnjXM5AY

It follows on from its freezer aisle specials campaign which ditched the Status Quo ‘Down Down’ soundtrack.

Big Red is Coles’ creative agency of record.

Miranda Ward

Miranda Ward worked for Mumbrella from 2013 to 2017, eventually becoming deputy editor. Miranda joined Mumbrella in September 2013 from Sky News.

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topics ad Big Red Campaign Coles creative curtis stone Spring Supermarket

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