Aldi has rolled out two more ads in its ‘Like, Like’ campaign, with the new spots promoting bread and olive oil.
Created by BMF, the spot promoting Aldi’s bread sees a woman who has never tried crusts prove the wives tale that eating crusts will give you curly hair.
The ad for the olive oil sees two men washed up on a beach talk about the product before saying “Now all I need is something to cook”.
The campaign, created by BMF, launched in June with an ad featuring a talking bear to sell toilet paper and was followed up by an ad featuring a man in a white coat selling laundry powder. In July the brand followed it up with a spot featuring an injured mouse to promote cheese.
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