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David Jones celebrates Christmas with ‘Gifts that Wow’

While Westfield and Myer have focused on the power of giving in their respective Christmas campaigns, David Jones has focused more on the gifts themselves with the campaign’s tagline saying it all: “Christmas Gifts that Wow”.

The commercial features the new face of David Jones, model Jessica Gomes who replaced Miranda Kerr in March this year, dancing and posing against a white background while a collection of gifts rain down behind her. She wears a dress in David Jones colours.

The work was created by New York based agency  Chandelier.

Whybin TBWA won the David Jones creative account from M&C Saatchi in July.

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