F.Y.I.

Digital marketers AMIRE to bolster SEO strategy at Mission Australia

Homeless charity Mission Australia has appointed digital marketers AMIRE to build out its SEO strategy.

The announcement:

Leading digital marketing agency, AMIRE, has been appointed as the SEO partner for Mission Australia, supporting the well-loved Australian community services organisation to deliver crucial services to Australians in need.

AMIRE will build and implement a comprehensive SEO strategy to bolster Mission Australia’s position as a valuable partner and thought leader in its key service areas with partner agencies, Government, corporate funders, potential employees and supporters.

Mission Australia works to reduce homelessness and strengthen communities through homelessness initiatives and affordable housing, early learning and youth services, family support, and employment and skills development.

The SEO program will involve a combination of site auditing, keyword research, technical analysis, content creation and optimisation, social integration and link earning.

AMIRE will also provide ongoing training to ensure key stakeholders within Mission Australia are able to fully utilise the SEO services provided.

By improving reputation, engagement and conversion through first-class SEO, Mission Australia will be better positioned to reach relevant stakeholders, critical for helping Australians in need to regain their independence.

Sean Rooney, Director at AMIRE said “We’re excited to work with such a fantastic organisation to help them achieve their communications goals. This is an example of where SEO can really open doors and make a real difference for an organisation.”

AMIRE launched in 2013 and has worked with some of Australia’s leading brands including Telstra, RACV, Woolworths, Women’s Day, Sydney Airport and SecurePay.

Source: Heather Marano press release

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