Comments on: Eddie McGuire’s Melbourne radio audience falls in its first ratings period http://mumbrella.com.au/eddie-mcguires-radio-audience-falls-in-its-first-ratings-period-10954 Everything under Australia’s media and marketing umbrella Sun, 12 Feb 2012 04:28:50 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: Boyd http://mumbrella.com.au/eddie-mcguires-radio-audience-falls-in-its-first-ratings-period-10954#comment-19523 Boyd Mon, 02 Nov 2009 05:59:58 +0000 http://mumbrella.com.au/?p=10954#comment-19523 I want to stand up and support the move to bring in Eddie Maguire as a breakfast host. The previous talent in Pete Hellier was crud and managed to send me away from Triple M after never wavering since the first day as EONFM. I moved to the ABC but Eddies format lured me back. What I see in Eddies format is much like the intelligent breakfast that has never been available on FM in Melbourne. It will take a while to grab, as with such poor starting cume and average audience but as the word spreads that people with an IQ higher than their shoe size finally have something to listen to. Look beyond Eddie and see the opportunity to have something to listen to and learn about your community on radio because if you want banal music - listen to your personal ipod. I want to stand up and support the move to bring in Eddie Maguire as a breakfast host. The previous talent in Pete Hellier was crud and managed to send me away from Triple M after never wavering since the first day as EONFM. I moved to the ABC but Eddies format lured me back. What I see in Eddies format is much like the intelligent breakfast that has never been available on FM in Melbourne. It will take a while to grab, as with such poor starting cume and average audience but as the word spreads that people with an IQ higher than their shoe size finally have something to listen to. Look beyond Eddie and see the opportunity to have something to listen to and learn about your community on radio because if you want banal music – listen to your personal ipod.

]]> By: Graeme - Prahran http://mumbrella.com.au/eddie-mcguires-radio-audience-falls-in-its-first-ratings-period-10954#comment-19508 Graeme - Prahran Mon, 02 Nov 2009 04:53:29 +0000 http://mumbrella.com.au/?p=10954#comment-19508 Pity Triple M for these results, as McGuire's arrival did engender promise. But perhaps it will gather extra listeners when it is not just "a jumped-up one-man" show. It would do well to utilise the talents of the so-called "co-hosts"; each who have their own strengths to add if allowed to. Instead of being perhaps much too much of one man; more particularly one continuing voice "jollying" everyone up in a typical football "ra-ra" manner. If it was a team effort, running whimsically and bouncing off each other naturally, it would eradicate the "sameness" and almost stale repitition that comes over the airwaves now. A pity really, because McGuire is an outstanding talent, but this format allows him to be at his biggest disadvantage; namely that whenever in the past he has been given untrammeled right to hold forth unfettered by direction or team requirements, that is when he has been at his most boring worst. Memo Producers: Give them all some rough "idea lines' and situations that let then play with and then see what comes out; you may be delightfully surprised. Pity Triple M for these results, as McGuire’s arrival did engender promise. But perhaps it will gather extra listeners when it is not just “a jumped-up one-man” show. It would do well to utilise the talents of the so-called “co-hosts”; each who have their own strengths to add if allowed to. Instead of being perhaps much too much of one man; more particularly one continuing voice
“jollying” everyone up in a typical football “ra-ra” manner. If it was a team effort, running whimsically and bouncing off each other naturally, it would eradicate the “sameness” and almost stale repitition that comes over the airwaves now.

A pity really, because McGuire is an outstanding talent, but this format allows him to be at his biggest disadvantage; namely that whenever in the past he has been given untrammeled right to hold forth unfettered by direction or team requirements, that is when he has been at his most boring worst.

Memo Producers: Give them all some rough “idea lines’ and situations that let then play with and then see what comes out; you may be delightfully surprised.

]]> By: Vanessa http://mumbrella.com.au/eddie-mcguires-radio-audience-falls-in-its-first-ratings-period-10954#comment-19470 Vanessa Mon, 02 Nov 2009 03:44:13 +0000 http://mumbrella.com.au/?p=10954#comment-19470 It's .1 of a drop! It’s .1 of a drop!

]]> By: mlm4774 http://mumbrella.com.au/eddie-mcguires-radio-audience-falls-in-its-first-ratings-period-10954#comment-19467 mlm4774 Mon, 02 Nov 2009 03:39:18 +0000 http://mumbrella.com.au/?p=10954#comment-19467 not so locked in eddie not so locked in eddie

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