Dr Mumbo

An effective ad

Full service agency Noisy Beast, best known for its ads for Swisse, is PRing how effective its latest campaign for client All Day Socks has been, with swimmer Hayley Lewis as its star.

It’s led to a 20 per cent uplift in sales apparently.

Next up in the series is cricketer Mike Hussey. Dr Mumbo hopes they’ve got the factory working overtime to deal with whatever sales surge he can trigger.

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