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Encore magazine launches iPad App

encore appEncore magazine, Mumbrella’s sister title, has today launched an iPad edition.

The app is available via Newsstand on the App Store with the App itself free.

Single issues of the magazine are available for $4.49 through In-App Purchase with a six-month subscription available for $19.99.

The iPad edition of Encore contains some content not included in the print edition, and interactive features designed to showcase creative content production.

The iPad edition comes after a complete re-launch of the 30-year-old magazine in November 2011 that saw a broadening of the publication’s focus to cover the extended media landscape including film, TV, radio, print and digital with particular focus on the business of content production and storytelling.

Encore’s managing editor Brooke Hemphill said: “There could be no better platform to deliver information about the media, marketing and entertainment industries than iPad and we have created an enhanced version of the magazine that truly showcases the content our industry is producing.”

The first issue of the Encore iPad edition includes a profile of media legend Derryn Hinch, a look at the education institutions producing graduates for the advertising, media, screen and digital industries, features on the process of casting a reality series, producing magazines for iPad and the Western Australia media and entertainment world.

Encore is published using the Oomph digital platform.

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