Features list anyone?
The joys of the failed BCC email will never disappoint Dr Mumbo.
The Brisbane Marketing Convention Bureau today emailed its media contacts, asking for everybody’s forward features list.
In a relatively harmless mistake, the organisation CC’d all 60 or so titles rather than blind copying them.
Less so for TTG Asia Media – a tourism trade title – who hit reply all, this sharing its publishing plans with 59 potential rivals.
Oh my, the dreaded reply all – bad enough when friends do it, unacceptable when business does it.
On the CC – How on earth does this still happen?
And perhaps more importantly, why are people using something like Outlook to contact 60-odd people. Has no-one heard of tools like MailChimp or iContact that allow at least the appearance of personalisation. Next you’ll be telling me their “database” is an excel spreadsheet….
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What’s also bad is when you write a highly confidential email (containing important company financials) to a colleague and a virus in your computer does a BCC on your behalf to your whole address book!!!
That happened to me a few years ago.
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More to the point, who HAS a forward features list these days?
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It’s amazing that this still happens so much. With all of the mistakes and gaffes that have been made, one would think people would double check exactly who and what they are emailing before they hit the send button.
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Good to hear Kimberly, Bill and Renee are perfect
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