Google – powered by Bob Dylan
Google is currently rolling out the latest iteration of its search, with instant results as the user types.
While this might be a rather minor improvement in the scheme of things (2-5 seconds per search apparently) the video to promote it is rather good too.
(Hat-tip: @y0z2a)
And the Google announcement:
Tim Burrowes
Linkedin
Tim, could you run Google Instant over the 87+ minute launch event clip – I might watch it then.
User ID not verified.
Is this available in Australia yet or is it still to be rolled out?
My google is working the same old way.
User ID not verified.
With the ability to change search queries, making them more specific or less specific on the fly, users are going to be less likely to browse through even the entire first page of search results.
Because Search Marketers (those guys paying for ads along the right hand side of Google) want to be seen as often as possible, they will need to bid on the more expensive short keyword phrases, and the competition for the top-ranking spots will be fierce.
This could significantly impact advertising budgets.
User ID not verified.