Hungry Jack’s: start every day in bed with an egg bacon muffin and a smoking hot model
Hungry Jack’s has unveiled a new campaign to promote its breakfasts.
http://youtu.be/MmTCz3apavY
In the ad, the narrator suggests that everyone should start off their day with a bacon and egg muffin, hash brown and cappucino, in bed with a model on a yacht.
The agency behind the ad was Clemenger BBDO Sydney.
Update from editor Tim Burrowes: My apologies, this ad is older than we realised. It was uploaded to Hungry Jack’s YouTube account this week and we treated it as a new campaign without checking properly. Rather than take this story down though, we’re leaving it up as it still demonstrates the journey that the brand has begun with new agency Clemenger BBDO
It was on the Herald Sun in June: http://www.theherald.com.au/bl.....06263.aspx
Mum’s were going on about it in June too:
http://social.kidspot.com.au/i.....c_id/11818
User ID not verified.
Didn’t this campaign launch months ago?
User ID not verified.
Um… am I in a timewarp?… didn’t this campaign launch ages ago?
User ID not verified.
This has been on air for months. How is this news? Have they tweaked the end super or something? Bah!
User ID not verified.
not bad
User ID not verified.
LOL… isn’t it somehow illegal to sell fattening food with the suggestion of sexual prowess? Or is that alcohol…
User ID not verified.
Hasn’t this been on telly for months?
User ID not verified.
Uhm. Unveiled?
I’m pretty sure I’ve been seeing this ad for ages (as in months and months)…
User ID not verified.
This is new? I’m pretty sure it’s been on for at least 2 months.
User ID not verified.
So if you’re on the yacht… go in the tinny, in the rain, to a car which is presumably waiting, then to Hungry Jacks, come back, back to the tinny and then back on to the yacht and hope that your breakfast is still warm…
User ID not verified.
Hi y’all, as I mention above, we shouldn’t have treated this as a new ad as it has been around for a few weeks.
Cheers,
Tim – Mumbrella