News

Ikon strategy director Bronwyn Cooper moves to OMD

Cooper

Cooper

Ikon has lost another senior staffer with OMD taking strategy director Bronwyn Cooper as its new strategy group head.

Cooper, who had been at Ikon for four years working on accounts including the Commonwealth Bank and Westfield as strategy director, and will work alongside former Naked strategist Nick Kavanagh, who Mumbrella revealed has surfaced at the agency after leaving the strategy hotshop last July.

The announcement comes a few weeks after Ikon lost the Vodafone account to independent agency Bohemia, and less than a year after a clean-out in the top ranks at the agency saw CEO Dan Johns replaced by Mindshare boss James Greet, with several other senior management members also getting the axe.

Nick_Kavanagh2

Kavanagh

In a statement said: “I’m very excited to be joining OMD at a time when specialist skills and breadth of resource make a real difference to the business results agencies can deliver to their clients. OMD certainly has both in spades, and I hope that my experience and background will complement their current and future offering.”

She will be based in Sydney and report to head of strategy Gavin Gibson, who added: “Bronwyn is an incredible strategic mind who brings a lot of experience in developing innovative business solutions for clients, and challenging category convention.”

Cooper has also worked at Roy Morgan Research and The Media Company in her ten year career.

ADVERTISEMENT

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.