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Intel boss Burleigh and Ogilvy CEO Fox join final SAGE lineup

SAGE logoIntel MD Kate Burleigh and Ogilvy Group CEO David Fox have joined the final speaker lineup for Mumbrella’s SAGE – Secrets of Agency Excellence – seminars dedicated to sharing best practice in running agencies.

Organised by Mumbrella’s sister title, marketing database tool The Source, Burleigh will talk at SAGE Melbourne on December 2 about the business challenges she faces running a company and the evolving role of marketing.

Intel's Burleigh

Intel’s Burleigh

Ogilvy's Fox

Ogilvy’s Fox

She joins a heavy-weight program of speakers including CMOs from leading brands – Lion Dairy & Drinks’ Nicola Richardson, Australia Post’s Jo Whyte and Cotton On Group’s Col Kennedy. Agency bosses to take the stage in Melbourne include Clemenger’s Jim Moser, Cummins & Partners’ Chris Jeffares, AJF’s Adam Francis and Atomic 212’s Jason Dooris.

At SAGE Sydney on November 25, Ogilvy Group CEO David Fox rounds out the line-up of agency bosses which also features JWT’s John Gutteridge, Ikon’s James Greet, The Works’ Kevin Macmillan, former Saatchi & Saatchi boss and co-founder of Together Co Simone Bartley, and former TBWA London president and CEO of Special Group, Lindsey Evans.

Marketers at SAGE Sydney, include Virgin Mobile CEO David Scribner who will share business views from the top; while a panel of CMOs will include Visa’s Caroline Dempsey, LG Electronics’ Lambro Skropidis and Goodman Fielder’s John Chatterton.

Leading industry consultants will present on key areas of focus for agencies, including The Leach Partnership’s William and Sangeeta Leach who’ll speak on planning for business growth; while the founding partner of M&C Saatchi Australia in 1995 and now boss of Growth Mantra, Simon Corah, will look at how successful companies and brands are radically reinventing themselves.

Meanwhile, Navigare’s Jeff Estok will provide tips on how to win client-managed pitches; TrinityP3’s Darren Woolley will speak on how to avoid the race to the bottom; and Wentworth People’s Richard Wentworth-Ping – a consultant to agencies for more than 25 years – will look at ways to motivate and inspire staff.

The SAGE Sydney program can be viewed here. The full Melbourne program can be found here.

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