“if you have to criticise a campaign, why not make it constructive? Use your ‘expertise’ to open a real discussion about how it could have been improved. Share your knowledge in a manner that is constructive rather than destructive”.

I doubt that tommorow’s masters of this space – yet to be unearthed – wont read any of this banter. They’ll be too busy getting on with getting on to partake in such conversation.

you’ll all eat yourselves.

When happens when a interruption style marketing over-saturates places people go to escape it? People move elsewhere…

When Twitter gets spammed full of marketing messages, we’ll all start to ignore it…

Although I’m kicking myself that I didn’t get a lift from Wolfy when the train broke down in North Sydney last week – instead walked the harbour bridge in sweltering heat !

@Laurel – you must admit this is a bit of an oversight on your part

@Gary Hayes – your comment about ‘out of context reporting’ is ironic, given that the Laurel Post appears to have left out some fairly big points and seems to include some inaccurate ones. The video may be satirical, but the post is worded in an authoritative tone, implying that the research has been done, yet its appears in some cases this may not be so.

Amazed that no one seems to have appreciated the ‘satirical’ nature of the video, rather bizarrely picking up on a line here and there. But this seems to be true of most of the threads on the non press release republishing parts of this blog that can’t see the wood for the trees. I for one (disclaimer groan” I am Laurels partner’ – oh but also number 5 Australian AdAge media/marketing blogger at moment) know for a fact that Laurel did far more than your 2 minutes of research hence the weight of agreement falling on her assessment vs a few in the Oz Digital camp – that frequent the Mumbles echo anon chamber.

But please, please take the video as being a satirical look at the way traditional ad agencies ‘push’ rather than ‘involve’ themselves into social media, and see the keen observations there and for once Tim, stand back and stop picking up on individual lines (in this video and her media140 talk) to back up your own prejudices and anti-blogger positioning – it might start to appear as ‘out of context reporting’ if your not careful. Finally glad to see her ‘satire’ has picked up nearly 1300 views in a day – hows Mumbles TV doing at the moment

Like I said earlier, she’s a friend and also a competitor.