Leos flies flag for Australia in Innovation Lions shortlist
Just one Australian entry has made it onto the shortlist for the new Cannes Lions category of the Innovation Lions.
The Innovation Lions was the first shortlist of the annual awards to be announced as the weeklong Cannes Lions got underway in the South of France on Saturday.
Leo Burnett Sydney’s collaboration with Leo Burnett Chicago on Coca-Cola’s Small World Machines is one of 25 entries to be shortlisted in the category.
Winners will be announced later in the week.
Tim Burrowes founded Mumbrella in 2008. He worked on Mumbrella until 2021. At various points he was editor, content director and editor-at-large.
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I think the lack of representation from Australia in the innovation lions category says a lot about Australia as a whole at this point in time.
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Hi Tim. It should be pointed out that Guide dots , a collaboration between Y&R Singapore, VML Kansas and UDKU Sydney is also a finalist in this Category
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