It’s taken a while for Dr Mumbo to get to see Let’s All Play Some Football, SBS’s epic three minute trailer for the World Cup.
He imagines it was in the works for a while. After all, organising the shoot to get different people to sing a line each – albeit some more tunefully than others – will have taken some time.
So he imagines that the people behind it wouldn’t have been delighted to see the launch of the There’s Nothing Like Australia ad, with its different people singing a line each, launch just a few weeks before.