Luke Waldren promoted to CEO of Grey Australia
Grey Australia has promoted Luke Waldren, managing partner of the creative agency’s Melbourne office, to the group’s most senior position.
Waldren, who joined Grey two years ago, takes on the CEO job from Paul Gardner, who recently shifted to non-executive chairman of Grey Australia.
Waldren said in a statement: “Grey is already a strong agency with seasoned campaigners like, Nigel Dawson and Randal Glennon in Melbourne and Paul Worboys and Jay Furby heading up Sydney. It is now all about making sure we’re best positioned for new opportunities.”
“I am honored and excited to be appointed to lead Grey at such an exciting time in its history. I look forward to continuing to work with our talented team to build upon our strong momentum and the success we have achieved together so far.”
Waldren is credited with bringing in talent such as Michael Knox, who joined from Ogilvy to replace outgoing ECD Ant Shannon in May last year, and head of planning and integration, Steve Sammartino, who joined a year earlier.
Prior to joining Grey, Waldren spent three years running Abundant Media, a branded content business he co-founded. Before that, he was MD of Badjar Ogilvy Melbourne.
The agency’s regional chairman and CEO Nirvik Singh commented: “Luke is an extremely talented and experienced executive who has consistently delivered strong results. His exceptional ability to anticipate and meet client needs, build and motivate teams and increase operational efficiencies is what we need to steer the company to its next growth phrase. With his strategic vision, operating skills and broad management experience, Luke brings a new energy to our operations in Australia.”
Any time I have spent in luke Waldren’s company has been time well spent and I congratulate Grey for recognising talent when they see it,
Trish taylor
User ID not verified.
Well done Luke
User ID not verified.
Well done Luke, the very quiet achiever. Head down and bum up. Trish and I are soooo proud of you.
LOL Colin.
User ID not verified.