Mark Addy joins Patts Melbourne as digital creative director
GPY&R Melbourne has appointed former JWT and Colenso BBDO digital creative Mark Addy as digital creative director.
Addy joins from NZ Lotteries, where he worked on the design and promotion of the MyLotto e-commerce site.
Matt Farrugia, director of digital at Patts, said: “We’re very excited with Mark joining the team, he brings not only great experience, but an amazing amount energy, enthusiasm and thought leadership within digital.”
Farrugia added: “Our specialists are now interspersed throughout our agency, and have areas of expertise that continue to expand our capabilities within digital. They each bring a wealth of experience in their respective field, which will amplify George Patterson Y&R as the creative agency we’ve always been, although now with a much sharper lens.”
Also new to Patts Melbourne’s digital department is technical director Brendan McMahon, senior producer Travis Linton and copywriter Phon Vongdara, while Luke Tellefson was promoted to user experience lead.
Great hire Patts, congrats Maddy
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