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Mark Pollard to leave McCann Sydney for New York

Mark Pollard, McCann Worldgroup Sydney’s strategy director, is leaving the agency for New York. Chris Mort, McCann’s chairman and CEO, confirmed the news, and told Mumbrella that the agency was in the hunt for a replacement.

Helen Karabassis, director of business strategy, and recent appointee Sarah Addison, strategist, will assume his duties in the interim.

Pollard, who will leave the agency in a month’s time, has hinted at his departure in his popular marketing strategy blog and on Twitter.

His past roles include lead digital strategist at Leo Burnett, online strategist at Singleton Ogilvy & Mather and digital strategist at MassMedia Studios.

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