News

McGuire apologises for Goodes King Kong comments

Triple M presenter and Collingwood president Eddie McGuire has held a press conference to apologise for comments suggesting indigenous football player Adam Goodes should be used to promote the musical of King Kong.

His comments came days after a 13-year-old Collingwood fan called Goodes an “ape” during the indigenous round of the AFL season.

This morning McGuire told listeners to his Melbourne show that Goodes could be involved in promoting the musical King Kong. He said: “Get Adam Goodes down for it do you reckon? You could see them doing it, can’t you? Goodsie. You know, with the ape thing. Pumping him up and mucking around and all that sort of stuff.”

A few minutes later on the show McGuire later said that he was tired when he made the comment.

Southern Cross Austereo, which owns Triple M and the Today Network, issued the following statement:

“We acknowledge that a comment made by Eddie McGuire on Triple M’s Hot Breakfast show this morning may have been interpreted by some listeners as being racist.

“Eddie immediately clarified the meaning of his comment which was not intended to be racist in any way, and apologised to any listeners who were offended.

“Speaking after the broadcast Eddie McGuire said:

“’My comment was meant to be an ironic reference to the sort of techniques once used by some public relations consultants to publicise new shows. As I said on air at the first opportunity after I made the comment, I unfortunately mumbled my words and said something I didn’t intend. I unreservedly apologise. I have contacted the Sydney Swans to explain the situation to Adam Goodes personally. Adam was gracious enough to take my call and expressed his disappointment “particularly given what we’ve been through together last weekend”.

“‘I agreed entirely with him and I’m devastated that I am responsible for bringing this issue back into the public arena. Adam accepted my apology and acknowledged my strong commitment and record in tackling racial vilification not just on the football field but in the wider community.

“”I sincerely apologise for the hurt caused.’

“Triple M also sincerely apologises to any listeners who were offended. Eddie McGuire has an exemplary record on indigenous issues and Triple M completely accepts his explanation.”

 

ADVERTISEMENT

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.