Mediacom hires Nic Hodges as head of innovation and technology
MediaCom has continued the re-engineering of its senior lineup with the appointment of Nic Hodges – digital creative director at Clemenger BBDO – in the new role of head of innovation and technology.
Hodges – who writes the Uneven Distribution blog – has also previously worked at digital agencies Sputnik and NetX and at M&C Saatchi.
A think piece by Hodges on the role of brands in social media recently won him a trip to the International Advertising Association’s World Congress in Moscow.
Mediacom CEO Toby Jenner said: “Whilst most agencies are wrestling with how they integrate their digital offer we have already done this, we are now working with clients to see how technology can play a more central role in delivering innovative communication solutions, Nic is the perfect person to lead this. We are delighted that he has chosen to further develop his career at Mediacom, he’s a great talent.”
Hodges, who joins on May 26, said: “The whole marketing landscape is in a massive state of flux right now. The traditional creative and media split is disappearing, and truly great ideas and innovative thinking can come from anywhere. I’m thrilled to be part of the Mediacom team.”
Jenner recently talked about his shake-up of the agency on The Mumbo Report:
Mediacom has been through wholesale change with the departure of former boss Anne Parsons, the arrival of former Naked managing partner Mat Baxter, the restructure of its trading department, an increased focus on planning rather than buying, and the creation of a brand entertainment division.
topics
agency
Anne Parsons
Clemenger BBDO
M&C Saatchi
Mat Baxter
Mediacom
NetX
Nic Hodges
Sputnik
Uneven Distribution
Congratulations to both Nic and Mediacom
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Nicely done Nic!
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He’s a wordy bugger, but whipsmart. Good hire.
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Congrats Nic!
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Yes, good luck Nic. You will be awesome!
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Congratulations Nic (and Mediacom). I’m sure you’ll make a fantastic contribution.
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Huge congrats to a top guy who deserves an awesome opportunity like this.
Massive loss to Clems BBDO.
Well done Nic.
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Congrats Nic! All the best with the new role.
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If innovative thinking can “come from anywhere” why is the industry so insular in its hiring practices?? There’s nothing innovative here.
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Kudos on the new gig Nic!
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When is all the talk from Jenner and co going to convert into business? See lots of “Change” with no results….the clock is ticking
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Well done Nic, congratulations!
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Just keep on writing and I will be happy http://nichodges.com/wordpress/?cat=17
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