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Melbourne chancers hold top creative directors to ransom in pursuit of job

Grinter and Spencer-Michaelsen

A Melbourne creative duo has held the domain names of the city’s top creative directors to ransom in return for a meeting with them.

Art director Andrew Grinter and copywriter Lee Spencer-Michaelsen bought the domain names of the likes of Clemenger BBDO Melbourne ECD Ant Keogh and CumminsRoss boss Sean Cummins and left a ransom notes on their sites to demand a meeting – or else their sites would be redirected.

“They didn’t know who we were. We remained anonymous. All they knew is that we had the dotcom and wanted a meeting,” Grinter told Mumbrella.

The duo then showed up at a number of agencies including Whybin\TBWA, DDB and Clemenger BBDO Melbourne with a camera and wearing balaclavas to present their portfolio.

“Ultimately our aim was to get noticed and get a job,” said Grinter. “We wanted to stand out, create talkability and give CD’s a taste of our personalities. Fortunately our gamble paid off and we managed to initiate a number of positive relationships with several high profile creative directors”.

Grinter and Spencer-Michaelsen have since landed jobs at Ogilvy’s digital operation DTDigital.

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