Morning update – August 30: Rubio’s The Ocean, WPP on Publicis/Omnicom merger
This is Morning Brief, our trial catchup on the media and marketing events that happened while you were asleep.
Ad Week: Rubio’s salutes the ocean – Rubio’s, an American chain offering Mexican Grill, has launched a new ad campaign which promotes its respect for The Ocean but Ad Week asks if the ad sinks or swims?
The point of the ad is clear—Rubio’s respects the ocean, hooray for sustainability, etc.—but the execution is a bit of a head-scratcher.
Times of India: Twitter introduces a report abuse button – Twitter, long criticised for it approach to monitoring online abuse has created a ‘report tweet’ button.
The move has been hailed by the hundreds of thousands of campaigners who had called for the social network sites to take action against threatening and abusive users.
The Guardian: Newspapers warn Cameron against war with Syria – UK media makes it clear to British PM it is against attack on Syria
Don’t do it – that’s the clear advice to prime minister David Cameron this morning from national newspapers of every political hue in the face of his call to take military action against Syria.
Ad Week: WPP expects more consolidation amid Publicis Groupe-Omnicom deal – WPP has described the described the deal as a “big, bold, surprising move.”
