Morning Update: Dora the Explore is a buzzkill in Geico’s new ad
https://www.youtube.com/watch?v=amy3mFmCDSU
AdWeek: Dora the Explorer Is a Dream-Crushing Buzzkill in Geico’s Excellent New Ad
Geico’s “It’s What You Do” campaign, while mildly amusing, hasn’t produced any true gems—until now.
While it would be nice not to spoil the ending of the Antarctic ad below, Geico kinda gives away the punchline by titling the video “South Pole, Dora the Explorer.” Still, it’s enjoyable as hell.
Campaign: Judges rail against ‘sexed up’ work at D&AD open sessions
Judges at D&AD’s open sessions in the Truman Brewery criticised the rise of video case studies in awards submissions, arguing they “sexed up” average work.
In a Judges’ Insight panel session on communication yesterday, Justin Tindall, Leo Burnett’s executive creative director, and Eric Kallman, Goodby Silverstein & Partners creative director let loose their frustrations.
Kallman said: “The amount of time in agencies that is wasted on case study videos, when you could just show the work, is enormous.
“And when people ask what we would do instead I just say ‘what we did for 60 years before now – just show the work.'”
The New York Times: Laughter (and a Few Boos) as Obama Takes Aim at Correspondents’ Dinner
President Obama might have that cool, professorial exterior. But what would happen if he ever got really mad?
On Saturday night, Mr. Obama offered a humorous answer to that hypothetical question as he roasted himself, Hillary Rodham Clinton, the potential 2016 Republican presidential field and his journalistic adversaries at the annualWhite House Correspondents’ Association dinner.
With the help of Keegan-Michael Key, half of Comedy Central’s irreverent “Key and Peele” show, Mr. Obama gave the thousands of journalists, politicians, government officials and celebrities at the Washington Hilton a sense of what he really thinks when he gives one of his famously restrained speeches.
AdWeek: As Firestorm Grows Around Media Kickbacks, the Industry Launches a New Task Force
It has been called (by 4A’s President Nancy Hill, specifically) the ad industry’s “elephant in the room.”
The issue? Allegations of media agencies pocketing discounts on volume media buys and not sharing the “kickbacks” with clients.
Well, now the elephant is finally getting the scrutiny many feel it deserves.
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