Morning Update: Oct 2 – Employee responds to viral resignation; Apple scan your personal care products; Diana ad removed from crash site
This is Morning Update, our overnight wrap up of the international media and marketing news.
Mashable: Former employer fires back at writer’s viral resignation – the boss of the employee whose resignation video went viral this week responds with their own video.
“In a tongue-in-cheek video response uploaded to YouTube on Tuesday, employees at the Taiwanese animation company perform their own “interpretive dance” to Kanye West’s “Gone.” The video wishes Shifrin well and announces they are hiring.”
Ad Week: Think Dirty app scans your personal care products looking for toxins – a new app lets you scan care products to see what is in the product.
“The Dirty Meter then rates the product using third-party data from non-profit science, environmental organizations and government agencies—to determine whether it’s dirty or clean and recommending alternatives.”
The Guardian: Diana film poster taken down from Paris crash site – a poster for the movie has been taken down after a furore in the UK.
“A poster advertising the Naomi Watts film Diana has been removed from a site in Paris where the Princess of Wales died in a car crash in 1997.”
Ad Week: Coca-Cola rolls out the green carpet in a pop-up park – Coke has created a pop-up park.
https://www.youtube.com/watch?v=6Ih0Drtuufc
“In this new Coke ad from Wieden + Kennedy in Amsterdam, the truck rolls out the turf in unexpected places like a concrete square, filling it with color. “A pop-up park!” said some marketing person, somewhere.”
The NMA video comes off a little spiteful. Can’t help but wonder if employee participation was mandatory.
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Marina is a much better dancer.
Her video is slicker and funnier.
So long, suckers!
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