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	<title>Comments on: Mumbrella Readers Choice Awards &#8211; social media campaign shortlist</title>
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	<link>http://mumbrella.com.au/mumbrella-readers-choice-awards-social-media-campaign-shortlist-13251</link>
	<description>Everything under Australia’s media and marketing umbrella</description>
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		<title>By: Government to push on with controversial internet filter - mUmBRELLA</title>
		<link>http://mumbrella.com.au/mumbrella-readers-choice-awards-social-media-campaign-shortlist-13251#comment-24643</link>
		<dc:creator>Government to push on with controversial internet filter - mUmBRELLA</dc:creator>
		<pubDate>Tue, 15 Dec 2009 06:21:49 +0000</pubDate>
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		<description>[...] The following entries have been shortlisted in the social media campaign category of the Mumbrella Readers Choice Awards.   Read more &#187; [...]</description>
		<content:encoded><![CDATA[<p>[...] The following entries have been shortlisted in the social media campaign category of the Mumbrella Readers Choice Awards.   Read more &raquo; [...]</p>
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		<title>By: Jean</title>
		<link>http://mumbrella.com.au/mumbrella-readers-choice-awards-social-media-campaign-shortlist-13251#comment-23770</link>
		<dc:creator>Jean</dc:creator>
		<pubDate>Thu, 10 Dec 2009 10:01:54 +0000</pubDate>
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		<description>Great stuff! thanks for sharing those campaigns with all the in and outs.
my favorite is Holler as it uses very well the social medias, and the influencial bloggers, even if the Ebay Wicked Sick BMX is a cracker too ! still ROFL..</description>
		<content:encoded><![CDATA[<p>Great stuff! thanks for sharing those campaigns with all the in and outs.<br />
my favorite is Holler as it uses very well the social medias, and the influencial bloggers, even if the Ebay Wicked Sick BMX is a cracker too ! still ROFL..</p>
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		<title>By: Best Australian social media campaigns 2009 &#124; Furlong PR</title>
		<link>http://mumbrella.com.au/mumbrella-readers-choice-awards-social-media-campaign-shortlist-13251#comment-22494</link>
		<dc:creator>Best Australian social media campaigns 2009 &#124; Furlong PR</dc:creator>
		<pubDate>Thu, 03 Dec 2009 08:45:14 +0000</pubDate>
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		<description>[...] Mumbrella has posted their shortlist for Australian social media campaign of the year, including this &#8216;Rad to the power of sick&#8217; display of creative power from agency GPY&amp;R who attempt to buy and sell the same BMX bike on Ebay for a profit using just their copy writing talent. They do quite well! [...]</description>
		<content:encoded><![CDATA[<p>[...] Mumbrella has posted their shortlist for Australian social media campaign of the year, including this &#8216;Rad to the power of sick&#8217; display of creative power from agency GPY&amp;R who attempt to buy and sell the same BMX bike on Ebay for a profit using just their copy writing talent. They do quite well! [...]</p>
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		<title>By: ms monk</title>
		<link>http://mumbrella.com.au/mumbrella-readers-choice-awards-social-media-campaign-shortlist-13251#comment-22450</link>
		<dc:creator>ms monk</dc:creator>
		<pubDate>Thu, 03 Dec 2009 02:21:24 +0000</pubDate>
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		<description>despite being blatantly used by the birds vs humans campaign, i enjoyed it. 

holler has my vote for capturing the mind &amp; engaging the audience. i even bought the cider after using up the freebies.</description>
		<content:encoded><![CDATA[<p>despite being blatantly used by the birds vs humans campaign, i enjoyed it. </p>
<p>holler has my vote for capturing the mind &amp; engaging the audience. i even bought the cider after using up the freebies.</p>
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		<title>By: Mumbrella Readers Choice Awards shortlisted entries are now live - mUmBRELLA</title>
		<link>http://mumbrella.com.au/mumbrella-readers-choice-awards-social-media-campaign-shortlist-13251#comment-22435</link>
		<dc:creator>Mumbrella Readers Choice Awards shortlisted entries are now live - mUmBRELLA</dc:creator>
		<pubDate>Thu, 03 Dec 2009 00:01:11 +0000</pubDate>
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		<description>[...] The following entries have been shortlisted in the social media campaign category of the Mumbrella Readers Choice Awards.   Read more &#187; [...]</description>
		<content:encoded><![CDATA[<p>[...] The following entries have been shortlisted in the social media campaign category of the Mumbrella Readers Choice Awards.   Read more &raquo; [...]</p>
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