News

Nando’s Australia teams up with RedFoo to promote loyalty program

Nando’s Australia has teamed up with former LMFAO frontman and X Factor judge, RedFoo to promote its loyalty program PERi-Perks.

https://www.youtube.com/watch?v=0i52hkC5XFY

Perks members are able to enter a competition to win dinner with RedFoo and tickets to an exclusive gig in Melbourne.

The campaign is being promoted on national radio through the Austero Network, across social media, Nando’s Australia website, Austereo and Universal websites and in store through point-of-sale

Nando’s Australia marketing manager, Nicole West said in a statement: “We are thrilled at the opportunity to be working with RedFoo. He is a big fan of our famous flame-grilled PERi-PERi chicken and we are a big fan of his music and infectious personality.”

Last month, Nando’s Australia teamed up with Katy Perry to launch the loyalty program.

ADVERTISEMENT

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.