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News Corp and Daily Mail reopen hostilities over story ‘theft’ with legal letters

daily telegraph mastheaddaily_mail_australia-2News Corp Australia has sent a cease and desist legal letter to the publishers of Daily Mail Australia demanding they take down a story about a young boy’s death after a ‘slapping therapy’ workshop.

The move comes despite the two publishers reaching a confidential settlement in September over a similar dispute, in which both sides accused each other of lifting exclusive stories for their websites.

The Australian quotes Daily Telegraph editor Paul Whittaker as saying: “The Daily Mail’s so-called reporters don’t have any dramas finding stories — the problem is they are all from the Telegraph’s website. Even by their appalling standards, these are brazen copy thefts. They had already earned a reputation as copy-snatching magpies, but now they’ve evolved into an even worse breed of vultures, who feast exclusively on the hard work of real journalists.”

The Daily Mail has released its own statement accusing the Daily Telegraph of repeatedly ripping off its own exclusives and pictures, and failing to link back prominently to their original stories.

The Daily Telegraph exclusive

The Daily Telegraph exclusive

In its legal letter News Corp accuses the Mail of copying nearly word-for-word the first six paragraphs of last Thursday’s exclusive story, posting it to its website two hours after it went live on The Daily Telegraph’s site.

The Australian quotes the letter as saying: “A reference to The Daily Telegraph in the second sentence is not enough to obviate the impact of your client’s unauthorised taking of the original material.”

In a statement The Daily Mail said it was “committed to telling the stories of the day that matter to Australians” adding this “includes breaking news, original reporting and following up on the important stories of the day (in online publishing this is known as aggregation)”.

“The story which is the subject of the Daily Telegraph’s complaint was followed up by most other news websites. In line with online news best practice, Daily Mail Australia provided two hyperlinks to the Daily Telegraph’s story. However in good faith we have made subsequent edits to the story while our legal advisers review the complaint.”

It went on to accuse News Corp’s titles of “continuously” failing to link back to the Daily Mail’s website, citing a number of examples, including one of “exclusive” photographs of the Bali Nine smugglers Myuran Sukumaran and Andrew Chan, which it says were “stolen” by three News Corp websites.

“It is troubling that News Corp continues to cry theft when their stories are followed up with proper attribution by Daily Mail Australia. It’s time that their journalists and editors provide proper attribution and hyperlink to the original source when they are lifting stories from their more successful competitors,” added the statement.

News Corp declined to comment further on the legal letter.

Alex Hayes

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