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News Corp’s Nicola Lewis to join Mindshare as chief investment officer

Nicola Lewis

Nicola Lewis

News Corp’s NSW sales director Nicola Lewis is to join media agency Mindshare as its new chief investment officer, Mumbrella can reveal.

Lewis replaces Sharb Farjami, who headed trading at the agency before moving over to News as national sales director in March. 

It is understood the announcement was made this morning to staff, with Mindshare CEO Katie Rigg-Smith confirming the appointment: “We are thrilled to have Nicola join us. She brings with her a wealth of experience across a range of channels, not in the least a point of view on digital integration.

“Nicola has a fresh perspective and we are very much looking forward to her being part of our national leadership.”

Lewis has been with News Corp for almost five years serving as national sales director of News Digital Media before moving to the role of NSW sales director in April of 2012.

A spokesman for News Corp said: “It is a great career opportunity for Nicola and we all wish her every success.”

Lewis will join Mindshare from the 3rd November and report directly to Rigg-Smith.

Nic Christensen 

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