Office Choice makes marketing appointments
Office Choice has made marketing appointments.
The announcement:
Office Choice Ltd has continued its commitment to enhancing its marketing and merchandise support to dealers with 2 new appointments to their national support team.
After an extensive recruitment process, Office Choice appointed Craig Thompson to the new role of National Merchandise Manager.
Thompson brings with him a wealth of experience including Sourcing, Buying and Category Management both domestically and internationally.
Thompson was with Wesfarmers group for 3 years as Senior Buyer with Officeworks and as Home Organisation & Hardware Category Manager with Coles Supermarkets.
Thompson will oversee the re-structured merchandise department and is charged with the responsibility of challenging our current product management practices and philosophies to improve efficiencies and dealer competitiveness.
In rounding out the national support team, Office Choice has appointed Cameron Osborne as their new National Marketing Manager. With over 10 years’ experience in Marketing and Communications, Osborne joins Office Choice with extensive cooperative / franchise experience, most recently with Stockdale & Leggo where he was the Marketing and Communications Manager for over 5 years.
Osborne’s responsibilities will be to continue to drive the Marketing objectives of increasing brand awareness, driving customer generation and market share through maximising our brand strategy, brand ambassador and market repositioning.
“I’m very excited to be part of the Office Choice family. We have a unique opportunity to be able to lead the way in the Office Products industry with a strong brand personality and to leverage off the successful implementation of our brand ambassador, Joan the Officer Manager” says Osborne.
Office Choice CEO, Brad O’Brien, says “I am particularly pleased to finalise the two appointments at Office Choice and complete the senior management team. Both Craig and Cameron will play a key part in achieving the group’s objectives for the balance of this year and beyond”.
Source: Office Choice media release
