News

Offspring returns with just 868,000 viewers but good numbers in key advertising demographics

The season return of family drama Offspring delivered a metro audience of 868,000 for Ten last night.

The Asher Keddie fronted comedy drama was the 12th most watched show of the evening, according to preliminary ratings from OzTAM.

It was Ten’s biggest show of the night, but some distance from when it made its premiere in 2010 with a 1.124m debut.

However, Offspring performed much more strongly in the key advertising demographics. It was third for the night in 16-39, 18-49 and 25-54. 

Menawhile, the audience for Seven’s House Rules remained touch-and-go on Wednesday, delivering 900,000 viewers, down from the previous evening, but up on the same night a week before.

Nine’s renovation contest The Block rated 1.156m, just behind Nine’s The Big Bang Theory, which averaged 1.16m. Arrow rated 963,000.

Nine won the night with a 24.1 per cent share, followed by Seven on 18.6 per cent. Ten was on 13.4 per cent and ABC1 on 13.9 per cent.

Top 15 shows:

  1. Nine News Nine 1.387m
  2. Seven News Seven 1.263m
  3. A Current Affair Nine 1.188m
  4. The Big Bang Theory Nine 1.160m
  5. The Block Nine 1.156m
  6. Today Tonight Seven 0.975m
  7. ABC News ABC 0.966m
  8. Arrow Nine 0.963m
  9. Home and Away Seven 0.920m
  10. 7:30 ABC 0.903m
  11. House Rules Seven 0.900m
  12. Offspring Nine 0.868m
  13. QI ABC 0.817m
  14. Criminal Minds Seven 0.749m
  15. Hot Seat Nine 0.726m

Wednesday’s share:

  • Nine: 22.4%
  • Seven: 20.1%
  • ABC1: 13.8%
  • Ten: 13.0%
  • 7TWO: 5.0%
  • 7mate: 4.1%
  • Gem: 3.8%
  • SBS1: 3.7%
  • GO!: 3.6%
  • ABC2: 3.4%
  • Eleven: 2.8%
  • One: 1.7%
  • ABC News 24: 0.9%
  • SBS2: 0.8%
  • ABC3: 0.7%
  • NITV: 0.1%

Copyright of the Data is owned by OzTAM. The Data may not be reproduced, published or communicated (electronically or in hard copy) without the prior written consent of OzTAM.

ADVERTISEMENT

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.