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Ogilvy PR hires ex-adman Mike Beckerleg as group director

Ogilvy PR has looked to an ad agency to bolster its creative offering with the appointment of ex-Ogilvy & Mather Sydney executive director Mike Beckerleg as group director.

Beckerleg will be based out of Sydney and report to Ogilvy PR CEO Kieran Moore.

His brief is to give client and creative advice and integrated strategies across Ogilvy PR’s five Australian brands –  Howorth Communications, Ogilvy Impact, Ogilvy PR Health, Parker & Partners and Pulse Communications.

Besides Ogilvy & Mather, Beckerleg has worked client-side, with Sony, Vodafone and Seiko, and has also run his own consultancy – Rubberband, a communications, creativity, innovation and training firm.Moore said: “Across our Sydney, Melbourne and Canberra teams, we have had some great business successes over the last year and have welcomed some high profile brands to the Ogilvy PR stable. We are very excited to have Mike join the team and further strengthen our client’s marketing strategy, integration and creativity.”

Beckerleg added: “My experience within the ad industry will not only help my PR colleagues and our clients but will also pave the way for better integration between Ogilvy PR and our advertising colleagues at Ogilvy & Mather and Badjar Ogilvy,” he said.

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