Paddy Morahan joins The Works as GM
Sydney creative agency The Works has appointed Paddy Morahan as General Manager. Morahan is formerly of Host and before that Leo Burnett and M&C Saatchi.
The announcement:
The Works snares Paddy Morahan
SYDNEY, 14 December 2011: Signalling a strong commitment to further embedding managerial and operations excellence, The Works has appointed Paddy Morahan to the position of General Manager. With over 18 years experience in the business, Paddy will play a pivotal role in furthering The Works unique position of Creatives on the Forefront.Damian Pincus, Creative Partner and Founder at The Works said: “I could not think of a better guy than Paddy to steer the agency. He’s a natural manager and really gets the business.
Coming from Host, until recently another independent agency, he understands the value of unique business models. With Paddy on board we know we will move from strength to strength and push The Works Creatives on the Forefront model even further.”
Paddy Morahan was lured to The Works from Host, where he worked as Director of Operations. Previous to Host, Paddy worked at Leo Burnett and M&C Saatchi in Sydney, Mad Dogs & Englishmen in New York and Bartle Bogle Hegarty in London.
Speaking of his new agency Morahan says: “The Works is a vibrant and creatively driven independent agency. With such a unique business model and a strong, diverse talent pool, I can only see the agency prospering well into the future.
The partners’ entrepreneurial spirit will ensure that we have the agility to deliver fantastic work in new, highly-efficient ways.” he added.
Pincus adds: “Paddy’s operational and management skills will ensure The Works continues to deliver world class work for our clients.”
Source: The Works press release
