PPR repositions itself as PPR – The Change Agency
PPR’s new logo
PR agency PPR has rebranded, positioning itself as PPR – The Change Agency in an effort to reflect the agency’s focus on the impact it can have through communications for its clients.
The new branding has seen the agency ditch its red branding in favour of a strong purple colour.
PPR is based across six Australian and New Zealand offices, as well as offices in New York, San Francisco, Austin, Washington D.C., Mexico City, London, Paris, Cologne, and Delhi.
According to the agency’s website, PPR consists of more than 220 communication experts.
Richard Lazer, PPR managing director and PPR Australia, NZ and Asia Pacific CEO, said in a statement:“Every client that comes to us wants to communicate or realise change in their business. Whether it’s increasing sales, awareness, perception, understanding or changing behaviour PPR today approaches every client challenge with a wide range of innovative communication services and channels to achieve that change.
“After 45 years building Australia’s leading PR agency we’re incredibly excited about what the future brings for PPR, our fantastic staff around the country and the brands and organisations we represent.”
