Publish conference returns with top industry names set to tackle the burning issues
The Publish conference is to return in October with some of the biggest names in the industry set to debate big issues and share best practice in the print and online publishing sector.
Among the issues being addressed are the future of news, monetising mobile, the impact of social media, opportunities in programmatic and how to structure publishing businesses for success.
The conference takes place in Sydney on Thursday October 21, with industry networking taking place the afternoon before.
Speakers include Hearst-Bauer Media general manager Marina Go, Guardian Australia’s MD Ian McClelland, APEX chief executive Pippa Leary and News Corp’s group editorial director Campbell Reid.
Go will be joined on a panel discussing how to build businesses for success by Sterling Publishing director Phillip Tarrant and media veteran Tony Faure. Prior to leading the joint venture with Bauer and Hearst, Go was boss of Crikey publisher Private Media. Faure’s roles include chairman of Junkee Media, Stackla and Pollenizer, and he is a former boss of Ninemsn.
Reid is appearing on a panel looking at how news will be consumed in the future and the best ways to monetise it alongside Buzzfeed Australia editor Simon Crerar, Ninemsn publisher and editor-in-chief Hal Crawford and Daily Mail Australia managing director Peter Holder.
The programmatic space will see APEX chief executive Pippa Leary and News Corp Australia’s head of programmatic Jason Denny joined on a panel by Starcom Mediavest Group executive director of technology, digital and content Jason Tonelli and Telstra’s general manager of digital marketing Harry Lowes to pinpoint the key opportunities and issues.
And for publishers concerned by the rise of social media platforms, McClelland, Pacific Magazines head of digital and innovation Darren Kerry, Bauer Media’s head of digital product – mass brands Sarah Belle Murphy and News Corp head of commercial innovations Nic Hodges will be covering around off-platform publishing, and the challenges it poses to publisher websites.
Other sessions at Publish will include presentations on how to create compelling branded content storytelling platforms; how to build a brand, and not a masthead; successful youth publications; and insights into the female consumer.
Publish is being curated by Mumbrella’s Camille Alarcon and Miranda Ward. They can be reached at camille@mumbrella.com.au and miranda@mumbrella.com.au
Discounted earlybird tickets are on sale until September 30 via the Publish website.
The conference will be followed by the Publish Awards on the evening of October 21. The awards celebrates the best in consumer, B2B and custom publishing across print and digital. Entries close next week. For more details about the awards, click here.
Miranda Ward worked for Mumbrella from 2013 to 2017, eventually becoming deputy editor. Miranda joined Mumbrella in September 2013 from Sky News.
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