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Richard Bradley appointed ECD of Jack Morton as John Collingwood-Smith moves aside

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Richard Bradley

Experiential agency Jack Morton has appointed Richard Bradley as its new executive creative director.

Bradley replaces John Collingwood-Smith who, according to the company, has moved to “creative director on specific projects within the business.”

“Richard is truly passionate about the power of brand experiences, so he is a perfect fit for the team. Richard has established himself as a leading digital consultant in the industry, and will add a huge amount of value to our clients and business,” said Helen Graney, managing director of Jack Morton Australia. 

Graney said the change of creative leadership was the result of a restructure of the firm’s creative team. “Richard’s role is the result of a restructure of our creative team at Jack Morton, based on our current client mix and an evaluation of the specialist skill sets the business needed,” she said.

Bradley joins Jack Morton after running his own consultancy Nuradical and is also a former executive creative director of Salmat Digital.

“It is an exciting time to be joining an agency like Jack Morton. We are living in an age where the live and digital worlds have converged and now, experience is everything,” said Bradley.

“Brands you can experience will be the brands we are still talking about five years from now. I want to be a catalyst for that and with the team at Jack Morton, create an exciting future for our clients.”

Jack Morton’s Australian clients include Microsoft, Casella Wines and Nike.

Nic Christensen 

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