Dr Mumbo

Close Encounters of the Seventh kind

It’s a rare occasion that Channel Seven will let a good night’s TV ratings slip by unnoticed.

Their many friends within the industry receive regular email updates on every victory.

And after Sunday night’s success, it seems the network has introduced a new audience metric.

We’re not sure what the outline resembles more: a fat baby or an alien from Close Encounters of the Third Kind?

Seven alien baby metric

 

alien encounters

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